Corporate & Neighbourhood Marketing Executive

Job Summary

The Corporate & Neighbourhood Marketing Executive will be responsible for driving brand awareness, business growth, and referrals through neighbourhood outreach, corporate marketing initiatives, empanelments, and strategic tie-ups.

Key Responsibilities Neighbourhood Marketing

• Plan and execute neighbourhood marketing activities including clinics, medical camps, and health awareness programs in apartments, parks, and residential communities
• Conduct neighbourhood events
• Organize community engagement activity
• Create and manage partnerships with apartment associations and cultural associations
• Execute and maintain MoUs with apartment associations
• Manage end-to-end execution including permissions, logistics, branding, and coordination

Corporate Marketing & Empanelments

• Drive empanelment with government PSUs and private sector organizations
• Manage TPA and insurance empanelments and renewals
• Plan and execute brand awareness activities in corporate offices
• Establish health check-up tie-ups with corporates and agencies

Referral Generation & Management

• Generate referrals through neighbourhood marketing, corporate tie-ups, events, and campaigns
• Handhold referrals to ensure a smooth, timely, and positive experience
• Coordinate with internal teams to track referral progress and conversion
• Identify and develop new referral channels to increase business

Relationship Management

• Build and maintain strong relationships with corporates (government and private), associations, TPAs, and partners
• Conduct regular corporate and community visits to strengthen engagement
• Act as the single point of contact for assigned partners and stakeholders
• Ensure long-term relationship building to drive repeat business and referrals

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Healthcare Management, or a related field
• 2–6 years of experience in healthcare, corporate, or field marketing
• Strong communication, negotiation, and relationship management skills
• Willingness to travel extensively and work on-ground
• Prior experience in hospitals, diagnostics, healthcare services, or insurance marketing preferred
• Understanding of healthcare marketing and empanelment processes

Job Type: Full-time

Pay: From ₹25,000.00 per month

Benefits:

• Provident Fund

Work Location: In person