Creative Content Writer (US Based)

Salary: PKR 80,000 – 150,000 per month
Location: I.I. Chundrigar Road, Karachi
Job Type: Full-Time
Timings: 3:00 PM – 12:00 AM (Monday to Friday)

Job Overview

We are looking for a creative and strategic Content Writer who can effectively shape and communicate our brand voice across multiple platforms. This is not a routine writing role—we need someone who understands branding, messaging structure, and persuasive writing techniques.

The ideal candidate should be capable of producing content in various formats, adjusting tone for different audiences, and creating impactful messaging that aligns with business goals. Strong storytelling skills, excellent language command, and a solid understanding of marketing are essential for success in this role.

Key ResponsibilitiesBrand-Focused Content

• Create engaging and brand-consistent content across all channels.
• Maintain and refine brand voice and messaging guidelines.
• Ensure consistency in tone, positioning, and communication.

Website & Conversion Copy

• Develop high-performing website content including landing pages and service pages.
• Write compelling calls-to-action (CTAs) to drive user engagement.
• Work closely with designers and developers to enhance user experience through messaging.

Social Media Content

• Produce creative and engaging captions for social media platforms.
• Adapt messaging for platforms such as LinkedIn, Instagram, and Facebook.
• Develop campaign ideas and storytelling concepts.

Scriptwriting & Video Content

• Write scripts for videos, advertisements, and explainers.
• Structure narratives for both short-form and long-form video content.
• Collaborate with creative and production teams.

Long-Form Content

• Create white papers, case studies, and industry-related content.
• Develop newsletters, email campaigns, and corporate communications.
• Write press releases and thought leadership pieces aligned with brand strategy.

Content Strategy & Ideation

• Suggest innovative content ideas tailored to target audiences.
• Develop messaging frameworks for different audience segments.
• Simplify complex concepts into clear and engaging content.

Required Skills & Experience

• Minimum 2 years of experience in creative writing, copywriting, or brand content.
• Strong understanding of persuasive writing and conversion principles.
• Ability to write for diverse industries and audiences.
• A strong portfolio showcasing multiple content formats.
• Excellent storytelling and language skills.
• Strong research and analytical abilities.
• Experience collaborating with marketing and design teams.
• Basic knowledge of SEO is an advantage.
• Ability to manage multiple tasks and meet deadlines.

What We’re Looking For

• A strategic thinker who understands the purpose behind content.
• Someone who can align writing with business goals.
• Adaptability across different industries and brand voices.
• High attention to detail with strong editing and proofreading skills.
• Creativity, initiative, and idea-driven thinking.

Preferred Qualifications

• Experience in both B2B and B2C content.
• Understanding of marketing funnels and customer journeys.
• Familiarity with CMS platforms like WordPress.
• Background in journalism, branding, or communications.

Qualifications

• Bachelor’s degree in English, Marketing, Communications, Journalism, or a related field.
• 2+ years of relevant experience.
• Strong portfolio demonstrating website copy, social media, scripts, and campaigns.
• Knowledge of content tools, CMS platforms, and SEO basics.
• Excellent written and verbal communication skills.

Benefits

• Medical insurance (including family coverage)
• Life insurance
• Provident Fund (PF)
• 21 annual paid leaves
• Leave encashment
• Dinner provided
• Annual bonus

Pay: Rs80,000.00 - Rs150,000.00 per month

Application Question(s):

• ow many years of professional experience do you have in creative writing or copywriting, and what types of content have you worked on?
• How do you approach writing content that is both creative and conversion-focused?
• Do you have experience working with SEO and CMS platforms like WordPress? If yes, briefly describe your role?
• Are you comfortable to work in mentioned timings?

• Can you commute at our location?
• Are you located in Karachi?

Work Location: In person