Creative Copywriter – Performance Campaigns

At SAN International , we believe creativity should move hearts and numbers.

We design stories that perform, transforming insights into scroll-stopping campaigns that spark emotion and drive results

As part of the Creative Team , you’ll be the voice that connects creativity with performance, helping our brands stand out across every digital platform.

As a Creative Copywriter – Performance Campaigns , you’ll craft copy that sells with soul.

You’ll work hand-in-hand with designers, art directors, and media buyers to turn ideas into persuasive words that convert, creating headlines, captions, and scripts that grab attention, trigger emotion, and drive clicks.

Every word you write will have a clear goal: to perform, engage, and inspire.

• Write creative, data-driven copy for paid campaigns across Snapchat, TikTok, Meta, and Google.
• Develop strong concepts, hooks, and messages that reflect each brand’s tone and campaign goals.
• Partner with Media Buyers and Performance Analysts to optimize ad messaging based on real-time results (CTR, ROAS, engagement).
• Collaborate with designers and video editors to ensure visual and verbal harmony in every ad.
• Test, analyze, and refine copy variations for A/B testing and creative optimization.
• Stay on top of platform trends, audience behaviors, and cultural moments to inspire fresh creative angles.
• Build a library of high-performing ad scripts, captions, and taglines to guide future campaigns.

• Bachelor’s degree in Marketing, Advertising, Communications, or related field.
• 2–4 years of experience in digital advertising, copywriting, or performance marketing.
• Strong ability to write short-form content that converts across multiple social platforms.
• Deep understanding of ad metrics and what makes content perform .
• Fluency in Arabic & English with a creative, culturally aware writing style.
• Collaborative spirit and openness to feedback, testing, and continuous improvement.

You write with purpose. You understand that every word has the power to inspire, to connect, and to convert.

You’re not just a copywriter; you’re a storyteller who understands data, a creative who drives performance, and a voice that represents our brands with authenticity and impact.

At SAN, your words don’t just sell; they create belonging, emotion, and results.