Creative Designer

Job Summary

We are seeking an experienced Senior Creative Designer to lead and execute high-quality digital and offline creatives across marketing, branding, admissions, and event initiatives. The role requires strong conceptual thinking, hands-on design expertise, print production knowledge, and the ability to mentor junior designers while working closely with marketing, academic, and sales teams.

Key Responsibilities

1. Creative Strategy & Execution

• Lead the creative development for digital, offline, and print assets
• Convert marketing and academic briefs into impactful visuals aligned with brand guidelines
• Maintain brand consistency across all Bradford International Alliance brands and partner institutions
• Take ownership of creative quality, timelines, and final outputs

2. Digital & Performance Marketing Creatives

• Design creatives for:
• Meta (Facebook & Instagram) Ads
• Google Display & YouTube Ads
• LinkedIn Ads
• Website banners & landing pages
• Support campaign ideation with creative concepts aligned to lead-generation goals

3. Offline, Print & Event Creatives (Core Responsibility)

• Design and prepare print-ready creatives, including:
• Brochures, prospectus, booklets, flyers, leaflets
• Standees, roll-up banners, hoardings, posters
• Backdrops, event branding, education fair materials
• Certificates, ID cards, folders, academic documents
• Ensure accuracy in CMYK conversion, bleed, trim, margins, DPI, and color profiles
• Export vendor-ready files and coordinate with print vendors when required
• Handle urgent offline requirements for events, fairs, and campus branding

4. Branding & Communication

• Develop and maintain brand identity systems and guidelines
• Create marketing collateral for:
• Admissions & counseling teams
• Corporate training and study-abroad promotions
• Design presentations and pitch decks for internal and external stakeholders

5. Team Collaboration & Leadership

• Mentor and guide junior designers and creative team members
• Manage multiple projects while meeting tight deadlines

6. Asset Management & Process

• Maintain organized creative assets and source files
• Ensure proper version control and documentation
• Follow internal creative workflows and approval processes

Required Skills & Tools

Must-Have Tools

• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Microsoft PowerPoint / Google Slides

Good-to-Have Tools

• Figma (UI & landing page design)
• Adobe After Effects / Premiere Pro (motion & video)
• Canva Pro (quick marketing templates)
• Adobe Acrobat Pro (preflight & print checks)

Print & Production Knowledge (Mandatory)

• CMYK vs RGB color modes
• Bleed, trim, and safe margins
• 300 DPI print standards
• Pantone / spot colors
• Exporting print-ready PDFs (PDF/X standards)
• Experience coordinating with print vendors in UAE

Qualifications & Experience

• Minimum 4 years of professional experience as a Creative / Graphic Designer
• Proven experience handling both digital and offline creatives
• Experience in education, corporate, or service-based industries preferred
• Strong portfolio showcasing branding, print, and digital work

Job Types: Full-time, Permanent

Pay: From AED2,500.00 per month