Creative Designer & Email Marketing Specialist

Creative Designer & Email Marketing Specialist

Job Type: Full-Time, Remote (must reside in FL - candidates outside Florida will not be considered)

Note: Candidates that call our customer service line will be automatically disqualified.

Company Overview

Established in 2005, we are a specialty internet retailer that provides "best-in-class" premium products while offering affordable pricing along with the most obsessed "our customers come first" service in the business. Our tremendous growth has created incredible opportunities within our team, and we are looking for a passionate, talented candidate to join us!

Position Highlights:

We’re looking for a hybrid Graphic Designer and Email Marketing Specialist who blends strong visual design and creative thinking with performance-driven email marketing . This role partners closely with the marketing team to execute high-impact email campaigns and creative assets and owning the process from concept and copy direction through design, build, testing, and optimization. This is a hands-on role for someone who understands that email is both a revenue channel and a brand channel balancing conversion performance with premium visual storytelling. This position can be remote, but the qualified candidate must live within the state of Florida (proof of residency required).

Responsibilities:

Creative & Design

• Design high-conversion email templates and campaign visuals
• Continuously improve design + performance through testing and iteration
• Develop brand-consistent creative concepts for campaigns
• Create banners, headers, and email graphics
• Ensure visual storytelling aligns with brand positioning and premium aesthetic
• Optimize designs for mobile, dark mode, and accessibility
• Collaborate on brand standards for email and lifecycle marketing
• Use data to inform creative decisions

Email Marketing

• Responsible for utilizing the ESP platform (Klaviyo) for creation, list management, deliverability, and distribution of emails
• Build and deploy promotional, and transactional email campaigns
• Manage campaign calendars in coordination with merchandising, promotions, and product launches
• Build and optimize automated flows (welcome, win-back, post-purchase, VIP, abandonment, replenishment, etc.)
• A/B test subject lines, creative, layout, offers, and messaging
• Monitor basic performance KPIs (open rate, CTR, revenue per send, deliverability, unsubscribe rate) and recommend actions for optimization

Required Skills & Experience

Creative & Design

• Strong visual design skills paired with creativity
• Proficiency in design tools (Illustrator, Photoshop,Figma, Adobe Creative Suite, etc.)
• Understanding of UX principles for email and Web
• Strong creative judgment and aesthetic sense
• Ability to translate brand identity into email experiences

Email Marketing

• Experience with ESP platforms (Klaviyo, Salesforce Marketing Cloud, HubSpot, Mailchimp, etc.)
• Strong knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability, CAN-SPAM regulations, and ESPs
• Build, test, proof, and execute email campaigns to nurture leads and drive sales
• Data-driven mindset with some performance optimization experience
• Knowledge of deliverability best practices
• Proficiency using work flow platforms (Asana, Workfront, Basecamp, etc.)

Credentials and Qualifications:

• Bachelor's degree required, preferably with a concentration in marketing, communications, and graphic design
• Minimum 2 years of email marketing experience
• Minimum 2 years of eCommerce experience
• Experience writing and editing email marketing content
• Experience in creating email banners
• Working knowledge of HTML & CSS
• Experience in graphic design using different tools
• Understanding of CAN-SPAM and email best practices
• Web analytics knowledge
• Strong quantitative and analytical skills to drive actions and insights
• Excellent planning, organization, and time management skills
• Strong attention to detail
• Experience working within a CMS, preferably Magento
• Willingness to learn and a passion for marketing and customer engagement
• Excellent verbal and composition ability, plus a high degree of professionalism
• Ability to operate and meet deadlines under pressure and with minimal oversight
• Creative thinker with performance discipline
• Comfortable owning projects end-to-end
• Thrives in fast-paced, SKU-heavy e-commerce environments
• Collaborative and proactive
• Demonstrates strong research and organizational skills by identifying, locating, and applying relevant internal assets to support creative and marketing initiatives
• Strong ability to independently locate, evaluate, and apply relevant information to assigned projects

Benefits Package:

• Comprehensive health insurance, including medical, dental, and vision coverage
• Retirement Benefits are available
• Paid yearly holidays
• 10 PTO days per year
• Generous employee discount

Job Type: Full-time

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Retirement plan
• Vision insurance

Application Question(s):

• Please submit your portfolio link.
• Please give an example of a graphic and email you created including:
• The email body
• The call to action
• Please give a specific example of the most recent email marketing project you received from a supervisor. Please include:
• What the project was
• How you approached the project
• If you met the deadline set
• If not, what happened
• When did you last send out an email that contained an error or mistake? Please include:
• What the error/mistake was
• What happened
• What you did
• Whose fault it was
• What metrics do you use to evaluate the performance of email marketing campaigns? Please give a specific example of how you used the metrics from a campaign to determine the strategy for another campaign.
• What is your experience with graphic design? What design elements do you prioritize in email marketing? Why do you prioritize them?
• Please give a specific example of a campaign that required collaborating with colleagues. Please include:
• What the campaign was
• Who was involved
• How you communicated with those involved
• Can you give a specific example of how you optimized graphics to increase conversions? Continuing with this specific example, what CTRs and conversion rates did you achieve?

Experience:

• Email marketing: 2 years (Required)
• Graphic design: 2 years (Required)

Location:

• Florida (Required)

Work Location: On the road