Creative Lead — New Product Initiatives

PHOENIX / HYBRID

About PCH

Publishers Clearing House (PCH) is a nationally recognized consumer brand with decades of trust and scale. Today, PCH operates as a digital commerce and membership platform, reaching millions of users across shopping, rewards, and promotional experiences.

As PCH expands into new product initiatives, creative execution plays a central role in driving engagement, trust, and conversion at scale.

Role Summary

We are seeking a hands-on Creative Lead to support creative execution for new consumer-facing products within the PCH ecosystem.

This role blends content production, paid creative development, and brand stewardship. You will create and ship high-quality creative across organic and paid channels, ensuring consistency with PCH’s trusted, consumer-friendly identity while optimizing for performance.

This is an execution-focused role for someone who can move efficiently, think commercially, and produce creative that supports measurable business outcomes.

What You’ll Own

Content & Social Execution

• Manage and execute organic social presence across platforms (Meta, YouTube, TikTok, etc.)

• Develop short-form video and static content aligned with product launches and campaigns

• Maintain a structured content calendar supporting business priorities

• Ensure all content reflects PCH’s brand standards and consumer trust positioning

Paid & Performance Creative

• Design and produce paid creative across Meta, Google, TikTok, etc

• Develop multiple variations per campaign to support structured testing

• Iterate creative based on CTR, CVR, engagement, and acquisition performance

• Partner with Growth and BI to align creative output with performance data

Production & Execution

• Oversee product and lifestyle photography where applicable

• Edit video assets for paid and organic distribution

• Execute efficient concept-to-delivery workflows

Creative Systems & Standards

• Build repeatable creative formats and campaign templates

• Develop structured launch playbooks for new initiatives

• Maintain organized asset libraries and documentation

What Success Looks Like (First 90 Days)

• Consistent weekly creative output aligned with campaign goals

• At least one high-performing creative format identified and scaled

• Clear, cohesive visual direction aligned with PCH brand standards

• Demonstrable improvement in paid creative performance

Required Experience

• 3–6+ years in ecommerce, consumer products, gaming, media, or subscription businesses

• Strong proficiency in video editing and design tools

• Experience producing performance-driven creative

• Ability to balance brand consistency with performance optimization

• Strong organizational discipline and execution speed

This Role Is Not

• A pure art direction or brand only position

• A strategy only leadership role

• A loosely structured creative environment

Compensation & Benefits

• Competitive salary based on experience

• Medical, dental, and vision insurance, plus a range of additional voluntary benefits

• 401(k) with company match

• Flexible PTO and 15 paid holidays to rest and reset

• Remote-first culture with home office stipend

• Professional development budget

• 12 weeks of paid family leave to celebrate life’s biggest moments

PCH Digital LCC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.