CRM Analyst

About Kopilot

At Kopilot, one of the fastest-growing EdTech startups in Turkey, we are building a global education super app that helps millions of students prepare for the most important exams of their lives. With our strong social-first growth engine and ambitious international vision, we aim to become the Duolingo of exam preparation.

As we scale, we are strengthening how data supports our sales, marketing, product, and growth decisions. We’re looking for a CRM Analyst to help build a clear, reliable CRM analytics foundation across the company. This role focuses on designing and improving CRM analytics to help teams make clearer, more consistent decisions. You will work closely with the sales, marketing, product, and engineering teams, serving as a bridge between data and business outcomes.

A core part of the role is to build strong analytical foundations—turning recurring analyses and reports into durable CRM data assets that support long-term growth and decision-making.

What You’ll Do

• Turn recurring analyses and reports into reliable, reusable CRM data assets
• Design and maintain a CRM analytics framework covering the full customer lifecycle
• Build and optimize core CRM metrics across acquisition, activation, engagement, retention, and conversion
• Write and maintain SQL queries to extract and analyze data from multiple systems
• Partner closely with:
• Sales to improve funnel visibility and lead-quality insights
• Marketing to support segmentation, lifecycle analysis, and campaign performance
• Product & Engineering to ensure accurate event tracking and clean data flows
• Translate data into clear insights, dashboards, and actionable recommendations
• Help align teams on shared definitions, metrics, and views of performance
• Contribute to improving data quality, documentation, and reporting standards

What We’re Looking For

• 2+ years of experience in analytics, BI, or CRM-related roles
• Strong SQL skills and confidence working with large, structured datasets
• Experience analyzing sales, marketing, or product data
• Practical, outcome-focused approach to analytics
• Comfort working with both technical and non-technical stakeholders
• Clear communicator who enjoys making data accessible and useful
• Curious, detail-oriented, and eager to learn in a growing organization

Nice to Have

• Experience with BI tools or analytics frameworks beyond SQL
• Familiarity with CRM platforms or marketing automation tools
• Background in SaaS, EdTech, or subscription-based products
• Interest in experimentation, segmentation, or lifecycle analytics