CRM Data Analyst

Job Overview:

We are seeking a detail-oriented and analytical CRM Data Analyst to join our growing team. The ideal candidate will have a strong background in data analysis and a proven track record of delivering meaningful insights to support CRM strategies and decision-making. You will be responsible for analyzing CRM data, identifying performance trends, and providing actionable recommendations to improve customer engagement and retention.

Key Responsibilities:

• Analyze large and complex CRM datasets to identify trends, patterns, and insights.
• Provide detailed analysis and reports to support CRM campaigns and customer lifecycle initiatives.
• Monitor and evaluate key CRM metrics such as engagement, retention, churn, and campaign performance.
• Identify root causes of performance fluctuations and recommend data-driven solutions.
• Collaborate with CRM, marketing, and data teams to enhance targeting and customer segmentation.
• Ensure data accuracy, consistency, and integrity across all CRM systems.
• Develop dashboards and visualizations to effectively communicate insights to stakeholders.

Required Skills & Qualifications:

• 5–10 years of experience in CRM data analysis or a similar analytical role.
• Proven experience handling large datasets with high accuracy and attention to detail.
• Strong understanding of CRM performance metrics and their impact on business outcomes.
• Proficiency in data analysis and visualization tools (e.g., SQL, Excel, Power BI, Tableau, etc.).
• Excellent analytical, problem-solving, and communication skills.
• Ability to work independently in a fast-paced environment.

Good to Have:

• Experience with CRM platforms (e.g., Salesforce, HubSpot, MessageGears, or similar).
• Knowledge of customer segmentation, lifecycle analytics, and marketing automation metrics.
• Experience in developing predictive models or churn analysis frameworks.

Job Type: Full-time

Pay: ₹1,200,000.00 - ₹2,500,000.00 per year

Application Question(s):

• What is your Current CTC?
• What is your Expected CTC will be?
• What's your Notice Period or Availability to join?

Experience:

• CRM Data Analyst: 5 years (Preferred)

Work Location: In person