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JD Manager CRM (Real Estate)
Customer Relationship Management (CRM) Manager - responsible for building and nurturing client relationships throughout the entire property lifecycle, from the initial booking to post-possession services. This role requires a combination of technical CRM proficiency, strong communication skills, and knowledge of the real estate industry to maximize client retention and satisfaction.
Key responsibilities
A real estate CRM Manager's duties span administrative, strategic, and customer-facing activities.
· Customer lifecycle management: Act as the single point of contact for clients after sales closure, overseeing all post-booking activities up to the final handover of the property.
· Documentation and compliance: Ensure the timely and accurate execution of all legal documents, such as the Builder Buyer Agreement and Registration documents. Guarantee compliance with regulatory bodies like RERA.
· Payment and collections: Handle the financial aspects of post-sales operations, including generating demand letters, tracking payment schedules, and following up on collections.
· Query and grievance resolution: Manage customer queries, address complaints, and resolve escalations related to the post-sales process, ensuring high levels of customer satisfaction.
· Communication and updates: Keep clients informed about project progress, construction milestones, and other critical updates through welcome calls, emails, and regular communication.
· Reporting and analysis: Maintain comprehensive and accurate customer records in the CRM database. Prepare daily, weekly, and monthly reports on customer interactions, payments, and other key performance indicators (KPIs) for management.
· Upselling and retention: Identify opportunities to upsell or cross-sell additional properties or services to the existing customer base to maximize revenue.
· Coordination with internal teams: Work collaboratively with other departments, such as sales, legal, finance, and marketing, to ensure a smooth, end-to-end customer experience.
Skills and requirements
The role requires a mix of soft and technical skills, along with a relevant educational background.
· Education: A bachelor's degree in business, marketing, or a related field is typically required.
· Experience: Candidates generally need several years of experience in a CRM or customer-facing role within the real estate industry.
· Technical proficiency: Expertise in managing and optimizing CRM platforms like FAR Vision , 4QT, Salesforce or HubSpot is essential, along with a strong working knowledge of MS Office, especially Excel.
· Communication skills: Excellent verbal and written communication skills are necessary for effective client interaction, problem-solving, and cross-departmental collaboration.
· Interpersonal skills: The ability to build and maintain strong relationships with a diverse range of clients and internal stakeholders is crucial.
· Organizational skills: Strong multitasking, time management, and organizational abilities are needed to manage high volumes of documentation and client follow-ups.
· Problem-solving: The capacity to be resourceful and proactive when resolving issues and addressing customer complaints is vital.
Job Types: Full-time, Fresher
Pay: ₹80,000.00 - ₹90,000.00 per month
Benefits:
Ability to commute/relocate:
Experience:
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Work Location: In person
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