Data Analyst

About Us:

Sieva Networks Solutions is hiring for its exclusive US client, based in California. The client is manufacturing and selling GPS trackers, mainly in the US. Website details:

B2C team: www.family1st.io

B2B Team: www.matrackinc.com

Job Description :

We are seeking a skilled Data Analyst to transform raw data into valuable business insights.The ideal candidate will have strong analytical skills and experience working with marketing and sales data to drive strategic decision-making across our organization.

Key Responsibilities:

• Collect, clean, and analyze complex datasets from diverse sources to uncover actionable insights.
• Create and maintain intuitive dashboards to monitor key business and campaign metrics.
• Identify trends and patterns in data to optimize marketing strategies and business processes.
• Analyze marketing data across platforms such as Meta, Google, and Amazon to evaluate performance and ROI.
• Interpret ad performance, user behavior, and campaign metrics to guide strategy.
• Collaborate with marketing, content, and sales teams to provide data-backed recommendations.
• Generate regular reports for stakeholders and leadership to support business planning and decision-making.

Preferred Skills & Experience:

• Strong proficiency in tools such as Google Analytics, ad dashboards (Meta, Google Ads, Amazon), Excel/Google Sheets.
• Experience with BI tools (e.g., Tableau, Power BI, Looker) is a strong plus.
• Solid understanding of marketing and sales funnels, attribution modeling, and campaign optimization.
• Familiarity with CRM systems (e.g., Salesforce, HubSpot).
• Experience in customer segmentation, journey analysis, and e-commerce behavior data is a bonus.
• Strong communication skills with the ability to present data insights clearly to non-technical stakeholders.

Big Plus:

1)Experience in Marketing or Sales Analytics.

2)Knowledge of CRM Systems (Salesforce, Hubspot, Etc)

3)Background in customer segmentation and journey analysis.

4)Experience in attribution modelling and campaign optimization.

5)Understanding of sales funnel metrics and conversation analysis.

6) Familiarity with e-commerce data and customer behavior analysis.

Before submitting your application, you need to fill out this Google form-

https://forms.gle/pZ7jk214HGeLSb8t7

Job Type: Full-time

Pay: ₹35,000.00 - ₹40,000.00 per month

Benefits:

• Health insurance
• Provident Fund
• Work from home

Application Question(s):

• Do you have experience in marketing or sales analytics.
• Do you have knowledge of CRM Systems?
• Do you have experience with attribution modelling and campaign optimization?
• Do you have understanding of Sales funnel and conversion analysis?
• Have you ever created a dashboard to track marketing or sales performance?
• Which best describes your experience with sales and marketing funnel analysis?

Deep understanding with hands-on experience
Basic knowledge
No experience

• Do you have experience analyzing trends or customer behavior based on day-of-week or device type?
• Have you previously calculated campaign KPIs like CTR, CPC, ROAS, and Conversion Rate using raw data?
• How comfortable are you with creating pivot tables and using formulas in Excel or Google Sheets?
• Which of the following tools have you used for data analysis? (Select all that apply)

Excel / Google Sheets
Google Analytics
Meta Ads Dashboard
Amazon Ads Console
Tableau / Power BI / Looker
Salesforce / HubSpot
None of the above

• Do you have experience working with digital marketing data (e.g., Google Ads, Meta, Amazon)?
• Have you worked with tools like Google Analytics, Meta Ads Manager, or Amazon Campaign Console?
• Can you join immediately ?

Experience:

• Data analytics: 4 years (Required)

Shift availability:

• Night Shift (Preferred)

Work Location: Remote