Data Analyst

Responsibilities:

- Track feature adoption and performance across B2C products (Practina, CoolCredit, and Lendee).

- Define and implement tracking plans for user journeys, feature usage, and KPIs.

- Collect, analyze, and interpret data from product databases (MySQL) and analytics platforms.

- Develop clear dashboards and reports to provide timely insights to product and leadership teams.

- Identify bottlenecks and drop-offs in user journeys, providing recommendations for improvement.

- Conduct cohort, funnel, and retention analysis to understand user behavior and feature

effectiveness.

- Support A/B testing, experiments, and product releases with data-driven insights.

- Work closely with the Product Manager to prioritize feature improvements based on usage trends.

- Present findings and recommendations in a clear and actionable way for stakeholders.

Requirements:

- Bachelor’s degree in Computer Science, Statistics, Data Analytics, or a related field.

- 2–4 years of experience in product/data analytics, preferably with SaaS or B2C products.

- Strong knowledge of SQL (MySQL required) for database queries.

- Hands-on experience with analytics and visualization tools (Google Analytics, Mixpanel,

Amplitude, Power BI, Tableau, etc.).

- Proven ability to work independently and provide actionable insights without heavy supervision.

- Good understanding of KPIs around product adoption, feature usage, and retention.

- Strong communication skills to translate data findings into simple, actionable recommendations.

Preferred Skills:

- Experience with A/B testing frameworks and product experimentation.

- Familiarity with scripting languages (Python/R) for deeper data analysis.

- Exposure to CRM or product management tools.

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹60,000.00 per month

Benefits:

• Food provided
• Health insurance
• Provident Fund

Work Location: In person