Key Responsibilities
Data Analysis & Preparation:
Collect, clean, and preprocess large datasets from multiple FMCG sources (e.g., sales, marketing, supply chain, customer feedback).
Perform exploratory data analysis (EDA) to identify trends, patterns, and key business insights.
Machine Learning & AI
Design, develop, and deploy
supervised and unsupervised learning models
(e.g., regression, classification, clustering, recommendation systems, demand forecasting).
Build and fine-tune
AI-driven solutions
for market segmentation, product recommendation and sales prediction.
Implement and optimize
time series forecasting
models for inventory and demand planning.
Business Insights & Reporting
Translate data insights into actionable recommendations for business stakeholders in marketing, operations, and finance.
Develop
dashboards and visualizations
using Power BI, Tableau, or Python (matplotlib/seaborn/Plotly).
Cross-functional Collaboration
Work closely with business teams to define key performance indicators (KPIs) and evaluate campaign effectiveness.
Partner with IT and data engineering teams to improve data pipelines and automate reporting processes.
Model Deployment & Monitoring
Deploy machine learning models using cloud platforms (AWS, Azure, or GCP).
Continuously monitor and improve model accuracy, scalability, and performance.
Education
Required Skills & Qualifications:
Bachelor’s or Master’s degree in
Data Science, Computer Science, Statistics, Mathematics, or a related field
.
Technical Skills
Strong programming skills in
Python (NumPy, Pandas, Scikit-learn, TensorFlow, PyTorch)
or
R
.
Experience in
SQL
and working with large relational databases.
Good Understanding Of AI/ML Algorithms Such As
Linear/Logistic Regression
Decision Trees, Random Forest, XGBoost
Clustering (K-Means, DBSCAN)
Neural Networks, Deep Learning
Time Series Forecasting (ARIMA, Prophet, LSTM)
Proficiency in
data visualization tools
(Power BI, Tableau, or Matplotlib/Seaborn).
Familiarity with
cloud platforms
(Azure ML, or GCP AI Platform).
Domain Knowledge
Understanding of
FMCG business processes
, including:
Consumer behavior analytics
Market basket analysis
Sales and demand forecasting
Supply chain optimization
Soft Skills
Strong analytical thinking and problem-solving ability.
Effective communication and storytelling with data.
Ability to work collaboratively with business and technical teams.
Preferred Qualifications
Experience with
A/B testing
and
marketing analytics
.
Exposure to
MLOps
and version control (Git).
Knowledge of
NLP or computer vision
use cases in retail/FMCG.