Digital Assistant Brand Manager

Digital Assistant Brand Manager

We are seeking a dynamic and creative individual to join our team as an Assistant Brand Manager. The ideal candidate will play a key role in supporting the development and execution of brand strategies to drive brand awareness, loyalty, and market share.

Scope of work

• Collaborate with the Brand Manager to develop and implement comprehensive brand strategies and execute Annual Brand Master Plan.
• Develop Brand Communication strategies and campaigns & execute with excellence across all touch points with Internal team and agencies.
• Leading on e-commerce and online channel sales.
• Tracking digital KPI's and ensuring brand growth targets are met.
• Managing Brand website updates and leading on development and enhancement with suppliers.
• Managing social media channels and influencer marketing with agency and internal teams.
• Monthly reporting and analysis of all brand KPI's and putting recommendations for growth.
• Trend monitoring and landscape assessment of natural beauty category, competitors and product insights.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in marketing or brand management, with a focus on consumer products.
• Strong project management skills with the ability to multitask and meet tight deadlines.
• Excellent communication and interpersonal skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Creative thinking and a passion for staying up-to-date with industry trends.