Digital Associate, Design & Lifestyle

DADA Goldberg is a New York-based global communications agency. Our digital division, DADA Digital, partners with some of the most visually compelling brands -- from architecture and design firms to jewelry, hospitality, and luxury real estate. We bring genuine creative sensibility to social media strategy and digital storytelling. dadagoldberg.com · Instagram @dadagoldberg

This role calls for equal parts creativity and precision, from managing client relationships and community engagement to tracking performance and reporting on results. The right person is passionate about interior design and lifestyle, has a pulse on trends, and thrives in a role where the details matter as much as the aesthetics. This is a supporting role working closely with an Associate Director across a portfolio ranging from private membership clubs to wellness spaces to jewelry, design, and architecture.

Based in New York City · Full-time · Hybrid

Key responsibilities include:

Content Management & Execution

• Build detailed monthly content calendars for multiple clients, anchored in client priorities, campaign objectives, PR messaging, and platform trends
• Write compelling, on-brand copy for posts, Stories, and Reels across all platforms
• Lead day-to-day community management, from engaging with accounts to monitoring conversations and tagged posts for future opportunities
• Track, analyze, and report on key social media metrics, providing actionable insights to optimize strategy
• Oversee content production workflows and delivery tracking via Asana

Creative & Content Production

• Curate visually cohesive Instagram grids aligned with each account's brand positioning
• Select and sequence imagery with a strong understanding of composition, pacing, and storytelling
• Contribute content ideas informed by trends, audience sensibilities, and the broader design and lifestyle landscape
• Capture iPhone content on-site with clients, including photo and video, for use across client social channels
• Support creative production, including pre-production and on-set support for professional photo and video shoots

Client Management

• Support the Associate Director across all accounts
• Attend all client calls and internal meetings
• Assist with timeline tracking tied to collections, press moments, and key marketing beats
• Draft and circulate meeting agendas and detailed meeting recaps
• Organize and archive key client assets in Dropbox according to internal protocols
• Draft monthly reports outlining agreed-upon KPIs and top-performing content
• Facilitate client approvals on creative content through email, Slack, or calls, ensuring deadlines are met

Community Management

• Manage database of all client social media logins and passwords
• Monitor and respond to comments and DMs in alignment with each account's brand language
• Proactively engage with approved accounts on behalf of clients

Requirements

• New York based
• 1+ years of agency experience managing social media for multiple clients simultaneously
• Bachelor's degree in Marketing, Communications, or a related field
• Strong visual instincts and a genuine understanding of the interior design and lifestyle world
• Strong understanding of Instagram, TikTok, and LinkedIn, including trends and performance metrics
• Portfolio demonstrating curated Instagram grids and short-form video content
• Experience with content capture and creative production
• Proficiency in Canva, Asana, or comparable tools
• Excellent written communication and exceptional attention to detail

Bonus

• Experience working with clients in lifestyle, design, or luxury
• Familiarity with influencer marketing and partnership strategies
• Video shoots and post-editing experience

Salary: $50–60k per year, plus health/wellness benefits and PTO/sick days.