Digital & Email Marketing Executive

Job Title: Digital Marketing Executive
Location: Pune, India
Department: Marketing
Employment Type: Full-time (On-site)

Key Responsibilities:

• Lead Generation: Plan and run campaigns via Google Ads, LinkedIn, etc.; research prospects; track and optimize lead quality and conversions.
• Database Management: Maintain and segment databases; ensure accuracy, compliance (GDPR, CAN-SPAM), and relevance.
• Email Marketing: Design and optimize campaigns; conduct A/B tests; analyze open rates, CTR, and conversions.
• Digital Marketing Operations: Manage social media and website updates; monitor analytics and ROI; ensure brand consistency; coordinate with teams/agencies for content, creatives, and technical support.

Requirements:

• Bachelor’s degree in Marketing/Business or related field.
• 2+ years of experience in digital marketing, lead generation, and email marketing.
• Hands-on with Google Ads, Analytics, SEO tools (SEMrush, Ahrefs), and CRM/email platforms (HubSpot, Brevo, Mailchimp).
• Knowledge of SEO, PPC, social media marketing, and automation.
• Strong analytical, problem-solving, and communication skills.

Preferred Skills:

• Basic design (Canva/Photoshop).
• HTML/CSS for emails/landing pages.
• Experience with marketing automation workflows.

Job Type: Full-time

Pay: ₹30,000.00 - ₹60,000.00 per month

Ability to commute/relocate:

• Wanowarie, Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 5 years (Preferred)
• Email marketing: 5 years (Preferred)

Work Location: In person