Kashat
is looking for a talented graphic designer who is able to combine creativity,
functionality, and technology in order to produce visual concepts that are on-brand
and eye-catching for digital channels, with an emphasis on paid ads and performance
marketing material for user acquisition and activation.
Responsibilities
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Translate product positioning, existing research, marketing strategy and campaign briefs into effective, striking designs that will stand out in a busy newsfeed, and inspire customers to take a specific action;
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Work closely with the strategic copywriter to produce the final content;
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Create master visuals that have a strong aesthetic and emotional expression, and can be easily recognized and associated with the brand at first glance;
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Stay up-to-date with the latest art direction trends;
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Self-manage deliverables to guarantee deadlines are met;
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Ensure that design quality is excellent; and,
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A/B test and optimize photos, layouts, colors, text sizes, etc. for the best results.
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Important Metrics: Impressions and Click Through Rate.
Requirements
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Bachelor’s Degree in Graphic Design, Fine Arts, or relevant field;
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Experience of 3-5 years in digital graphic design – agency background is preferable;
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Proficient use of Adobe Creative Suite products (Photoshop, Illustrator, InDesign, Premier, After Effects, etc.);
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Knowledge of color theory, design principles, and composition fundamentals;
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Ability to clearly communicate the reasoning behind design choices, as well as receive and apply constructive criticism;
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Capable of juggling multiple projects, and working methodically to have a high output rate in a short period of time;
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Excellent eye for detail; and,
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Must submit a portfolio.