Digital Marketing

Job Summary:

• We are looking for a creative and data-driven Digital Marketing Specialist to join our team. The ideal candidate will be responsible for planning, executing, and optimizing our online marketing efforts across various digital channels to increase brand awareness, generate leads, and drive business growth.

Key Responsibilities:

• Develop and implement digital marketing strategies aligned with company objectives.
• Plan and execute content marketing, email marketing, and social media campaigns.
• Manage and optimize paid campaigns across platforms (Google Ads, Meta, LinkedIn, etc.).
• Manage website SEO/SEM and ensure consistent brand presence online.
• Analyze and report on campaign performance using analytics tools.
• Collaborate with execution and development teams to create engaging digital assets.
• Stay updated with the latest digital marketing trends and tools.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.
• 2+ years of experience in digital marketing (preferably in a tech company).
• Strong understanding of SEO, SEM, social media, and content marketing.
• Experience with analytics and advertising platforms (Google Analytics, Meta Ads, etc.).
• Excellent communication and writing skills in English and Arabic.
• Creative mindset with analytical and problem-solving abilities.

Preferred Skills:

• Experience in B2B marketing or SaaS products.
• Knowledge of marketing automation tools (HubSpot, Mailchimp, etc.).
• Basic design or video editing skills are a plus.