Key Responsibilities1. Strategy & Planning
- Develop and implement digital marketing strategies aligned with company goals.
- Conduct competitor and market research to identify growth opportunities.
- Create monthly/quarterly digital marketing plans.
2. Campaign Execution
- Plan and manage paid campaigns on Google Ads, Meta Ads, LinkedIn Ads, and other platforms.
- Execute SEO/SEM strategies to improve website visibility.
- Manage email marketing campaigns, automation flows, and segmentation.
3. Content & Social Media
- Oversee content creation for social media, blogs, and website.
- Manage company presence across social media platforms.
- Work with designers and content teams for creatives and marketing assets.
4. Analytics & Optimization
- Track performance across all digital channels using Google Analytics, Search Console, and other tools.
- Optimize campaigns to improve CTR, conversion rate, and ROI.
- Prepare weekly and monthly performance reports.
5. Website & CRM Management
- Coordinate website updates and ensure SEO best practices.
- Manage CRM campaigns and lead nurturing workflows.
- Support landing page creation, A/B testing, and conversion optimization.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- 6 Months -2 years of experience in digital marketing.
- Strong knowledge of Google Ads, Meta Ads, SEO/SEM, and social media marketing.
- Experience with tools such as Google Analytics, Search Console, HubSpot, Mailchimp, or similar platforms.
- Strong analytical skills and ability to interpret data.
- Excellent communication and project-management skills.
Preferred Qualifications (Optional)
- Certifications in Google Ads, SEO, HubSpot, or Facebook Blueprint.
- Experience in the industry: [e.g., e-commerce, SaaS, real estate, healthcare, etc.]
- Knowledge of basic HTML/CSS or WordPress.
Key Competencies
- Creative thinking
- Attention to detail
- Problem-solving skills
- Team collaboration
- Time management
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹25,814.47 per month
Work Location: In person