Digital Marketing Agency Operations Manager

Digital Marketing Agency Operations Manager—a role for a leader excited to make an impact.

Marketing execution + team leadership + process optimization + project management + client coordination + people development + department infrastructure.

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Company Overview

Project World Impact (PWI) is a digital marketing agency dedicated to helping nonprofit organizations and mission-driven businesses achieve their goals through digital marketing solutions.

Summary

We are hiring a Digital Marketing Operations Manager to oversee operations, workflows, resource planning, and team performance for our full-service digital marketing agency. This role manages the day-to-day structure across teams and requires a strong understanding of digital marketing to effectively support and guide the teams executing the work.

Key Responsibilities

1. Operations & Workflow Management

• Build, refine, and maintain workflows that support smooth team handoffs, proper task assignment, and on-time delivery.
• Monitor deadlines, deliverables, bottlenecks, and team capacity to ensure balanced resources and early risk mitigation.
• Maintain SOPs, templates, and documentation, and drive continuous operational improvements.
• Oversee quality standards to ensure all deliverables are accurate, complete, and consistent.
• Implement and optimize project management tools, task systems, and operational processes.
• Coordinate marketing tools and workflow systems, ensuring accurate data, consistent usage, and evaluating new tools and integrations.

2. Cross-Team Coordination & Delivery Oversight

• Coordinate work across marketing, PM, design, and development-adjacent teams to ensure smooth collaboration and clear handoffs.
• Maintain project visibility across all accounts to ensure dependencies, communication loops, and timelines remain aligned.
• Allocate team resources based on capacity and skillset to ensure balanced workloads and efficient delivery.
• Identify at-risk projects or clients early and intervene as needed.
• Monitor client hours and time tracking to prevent over-servicing and identify budget risks.

3. Client Alignment, Escalation & Support

• Ensure client goals and requirements are clearly communicated to the team; join key meetings for clarity and alignment.
• Provide high-level client oversight, addressing escalations or concerns requiring operational involvement.
• Identify opportunities for upsells or expanded services based on performance trends and client needs.
• Support proposal creation from an operational standpoint by validating scope, timelines, and resource needs.
• Review and approve client invoices by verifying billable hours, project details, quotes, and updates.
• Assist the CEO with operational or client-related initiatives.

4. Team Leadership & People Development

• Lead a multi-disciplinary team including Marketing Specialists, Project Managers, and designers.
• Support teams collaborating with the remote development team (without directly managing developers).
• Lead recurring 1:1s, coaching, performance discussions, and annual reviews, addressing performance issues when needed.
• Develop onboarding plans, learning paths, cross-training programs, and career development pathways.
• Support HR with staffing, forecasting, interviews, onboarding, offboarding, and employee relations.

5. Internal Marketing & Strategic Initiatives

• Contribute to strategic planning for the marketing department and translate business goals into operational plans and priorities.
• Provide leadership with insights on performance trends, staffing needs, and operational opportunities.
• Lead department-wide initiatives to improve efficiency, quality, collaboration, and scalability.
• Build scalable systems, reporting structures, and workflows that support long-term agency growth.
• Oversee tracking and analytics for PWI marketing initiatives, ensuring UTMs, conversions, and dashboards are implemented correctly.
• Monitor internal marketing KPIs and provide leadership with performance insights to support company goals and resource planning.

Requirements

• Must be willing to work in our office located in Saint Charles, IL.
• 3+ years of experience in a digital marketing agency
• 2+ years of project management or operations experience
• Strong understanding of marketing channels and deliverables (paid ads, email, social, SEO, and web)
• Excellent organizational, prioritization, and communication skills
• Ability to work in a fast-paced environment and manage multiple projects
• High attention to detail and strong follow-through
• Strong analytical skills and the ability to translate data into actionable insights
• Proven ability to collaborate across teams and manage client-facing communication
• Demonstrated leadership, problem-solving abilities, and experience guiding teams through challenges
• Familiarity with digital marketing tools and platforms (analytics, automation, reporting, task systems)
• Aligned with PWI values.

Preferred Skills

• Experience with Google Ads, Meta Ads, and Google Analytics (GA4)
• Familiarity with social media management (Facebook, Instagram, LinkedIn, Twitter/X)
• Basic web skills (HTML, CSS, WordPress, landing page builders)
• Experience using project management platforms (ActiveCollab, Asana, Monday, ClickUp, etc.)
• Understanding of marketing automation or CRM systems (HubSpot, Mailchimp, ActiveCampaign, etc.)

PWI Values

Centered on Christian Values and Ethics

• Make A Difference
• Deliver Wow
• Extreme Ownership
• Drive Continuous Improvement

Pay: $90,000.00 - $120,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Application Question(s):

• What part of PWI’s mission or work excited you most?

Education:

• Bachelor's (Preferred)

Experience:

• Agency: 3 years (Required)
• Operations management: 2 years (Required)
• Team leadership: 2 years (Preferred)
• Digital marketing: 3 years (Required)

Ability to Commute:

• Saint Charles, IL 60174 (Required)

Work Location: In person