Digital Marketing and Information Technology Executive

About Us:

New Fire Engineers Pvt Ltd is a leading provider of fire safety and security solutions, committed to safeguarding lives and property through innovative technology and expert services.

Job Summary:

We are seeking a dynamic and knowledgeable for both Digital Marketing and Information Technology to join our team with following job responsibilities:

1. Digital Marketing Fundamentals

· Search Engine Optimization (SEO)

· Content Marketing

· Social Media Marketing

· Email Marketing

· Pay-Per-Click Advertising (PPC)

· Data Analytics and Metrics

2. Core Information Technology Skills

· Web Development (HTML, CSS, JavaScript)

· Data Management and Databases (SQL, NoSQL)

· Customer Relationship Management (CRM) systems

· Marketing Automation Tools (HubSpot, Marketo)

· Cloud Computing Platforms (AWS, Azure)

· Cybersecurity Basics

3. Data Analysis and Visualization Tools

· Advanced Excel Skills:

o Pivot Tables and Pivot Charts

o VLOOKUP, HLOOKUP, INDEX, MATCH

o Power Query for data transformation

o Power Pivot for data modeling

o Macros and VBA scripting

o Data validation and conditional formatting

· Power BI:

o Connecting multiple data sources

o Creating interactive dashboards

o Data modeling and DAX formulas

o Sharing reports and collaboration

o Automating data refreshes

4. Integration of IT and Digital Marketing

· Using Excel and Power BI for campaign performance analysis

· Customer segmentation and targeting

· Predictive analytics and forecasting

· Personalization using AI and machine learning

· Automating reporting processes

· Tracking user behavior and engagement metrics

5. Career Opportunities

· Digital Marketing Analyst with data skills

· SEO/SEM Specialist leveraging analytics

· Marketing Data Scientist

· Business Intelligence Analyst

· Marketing Automation Specialist

· Digital Campaign Manager

Qualifications:

· Formal degrees in IT, Data Science, or Marketing

· Certifications:

o Google Analytics and Ads Certifications

o Microsoft Certified: Data Analyst Associate (Power BI)

o Excel Expert certifications

o Practical experience with marketing platforms and data tools

o Continuous learning on emerging technologies like AI, automation, and data science

· Proven experience in both Digital Marketing and Information Technology.

· Excellent communication, presentation, and interpersonal skills.

· Ability to understand company requirements and propose suitable solutions.

What We Offer:

· Competitive salary and incentives.

· Opportunities for professional growth and development.

· Dynamic and collaborative work environment.

Job Types: Part-time, Freelance
Contract length: 6 months

Pay: ₹10,383.92 - ₹15,000.00 per month

Expected hours: 3 per week

Work Location: In person