Digital Marketing Assistant

Responsibilities:

• Strategy Development:
• Develop and implement digital marketing strategies that align with overall business objectives.
• Conduct market research to understand target audiences and identify marketing opportunities.
• Campaign Management:
• Plan, create, and execute digital marketing campaigns across various channels, including social media, email, search engines, and online advertising.
• Manage and optimize paid advertising campaigns (e.g., PPC, SEO).
• Manage social media presence, including content creation and engagement.
• Develop and implement email marketing strategies.
• Content Creation:
• Create engaging and high-quality content for various digital channels.
• Develop and implement content marketing strategies.
• Data Analysis and Reporting:
• Monitor, analyze, and report on the performance of digital marketing campaigns.
• Use web analytics tools (e.g., Google Analytics) to track website traffic, user behavior, and campaign performance.
• Identify trends and insights to optimize marketing efforts.
• Collaboration:
• Collaborate with other departments, such as sales and product, to align marketing efforts.
• Work with external agencies and vendors.
• Staying Updated:
• Keep abreast of the latest digital marketing trends and best practices.

Skills:

• Technical Skills:
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing platforms).
• SEO and SEM knowledge.
• Basic understanding of web design and development.
• Experience with content management systems (CMS).
• Analytical Skills:
• Strong analytical skills to interpret data and identify trends.
• Ability to track and measure campaign performance.
• Creative Skills:
• Ability to create engaging and persuasive content.
• Strong writing and communication skills.
• Other Skills:
• Project management skills.
• Problem-solving skills.
• Teamwork and collaboration skills.
• Ability to work independently and manage time effectively.

Job Types: Full-time, Permanent

Pay: ₹9,999.00 - ₹14,999.00 per month

Work Location: In person