- Campaign Support: Assist in the planning, creation, and execution of digital marketing campaigns across various platforms, including email, social media, SEO, and paid advertising (PPC).
- Content Management: Help create, edit, and post engaging content (text, images, videos, blog posts, press releases) for the company's website and social media profiles.
- Data Analysis and Reporting: Monitor, track, and report on the performance of digital marketing efforts using web analytics tools like Google Analytics.
- Market Research: Conduct market and competitor research to identify trends, new opportunities, and target audience needs.
- Administrative Support: Perform day-to-day administrative tasks such as managing marketing calendars, updating databases and spreadsheets, and coordinating with internal teams and external vendors/agencies.
- SEO & Web Maintenance: Conduct keyword research, optimize website content for search engines, and assist with website updates using Content Management Systems (CMS) like WordPress.
- Customer Interaction: Monitor social media channels and respond to customer inquiries and comments to foster strong relationships and ensure consistent messaging.
- Required Qualifications and Skills Employers typically look for a mix of
- technical and soft skills: Education: A bachelor's degree in Marketing, Communications, Business, or a related field is often preferred, but not always a requirement.
- Technical Skills: Proficiency with social media platforms and management tools (e.g., Hootsuite, Buffer).
- Familiarity with web analytics tools (e.g., Google Analytics) and SEO tools (e.g., SEMrush).
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot). Basic knowledge of design software (e.g., Canva, Adobe Creative Suite) and CMS platforms (e.g., WordPress).
- Soft Skills: Excellent written and verbal communication skills.
- Strong organizational and time management abilities, with attention to detail.
- Analytical skills to interpret data and generate insights.
- Creativity and problem-solving skills.
- Ability to work independently and collaboratively as part of a team.
- A proactive attitude and willingness to keep up with the latest digital trends.
- Hiring for freshers
Job Types: Full-time, Permanent, Fresher
Pay: ₹9,257.30 - ₹36,303.06 per month
Benefits:
- Leave encashment
- Work from home
Work Location: In person