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Digital Marketing Coordinator

Sheboygan, United States

Be the Voice of Kohler Credit Union Online!

Ready to grow your digital marketing career and make a real impact? Kohler Credit Union is on the lookout for a Digital Marketing Coordinator with 4+ years of experience in digital marketing, website management, or platform optimization to lead our digital strategy, drive user engagement, and elevate our online presence through innovative campaigns, SEO best practices, and a seamless user experience.

This is more than just a job-it's an opportunity to be the digital storyteller behind a trusted brand, where your work directly enhances how our members connect with their finances online.

Why You'll Love Working Here

Kohler Credit Union takes care of its employees with a full package of perks and benefits: competitive wages, medical, dental, and vision insurance, a 401(k) match, life insurance, tuition assistance, and opportunities for professional growth. You'll also enjoy flexible scheduling, generous PTO, a culture that values inclusion and teamwork, and leadership that invests in your success.

Your Role: Digital Marketing Coordinator

As our Digital Marketing Coordinator, you'll lead the charge in optimizing digital touchpoints-from our website and mobile app to email marketing and digital advertising campaigns. You'll be the bridge between technology and communication, ensuring every member interaction is smooth, personalized, and impactful.

Key Responsibilities:

  • Manage and update website and mobile app content using CMS platforms
  • Improve site functionality and user experience to maximize engagement
  • Plan, launch, and analyze digital marketing campaigns, including email marketing, Google Ads, social media ads, and automated workflows
  • Track, analyze, and report KPIs using Google Analytics, heatmaps, and performance dashboards
  • Drive search engine optimization (SEO) and search engine marketing (SEM) strategies to increase organic and paid traffic
  • Collaborate with internal teams and external vendors to roll out new features and troubleshoot digital issues
  • Stay ahead of emerging digital trends, tools, and technologies in fintech and marketing
  • Ensure brand consistency, accessibility, and regulatory compliance across all digital channels

What You Bring:

  • Bachelor's degree in Marketing, Digital Media, Communications, Computer Science, or related field
  • 4+ years of experience in digital marketing, content management, or website optimization
  • Proficiency in Google Analytics, SEO/SEM tools, CMS systems (e.g., WordPress, Drupal), and email automation platforms
  • Strong knowledge of UX principles, conversion rate optimization (CRO), and digital content strategy
  • Excellent project management and multitasking skills
  • A creative mindset with a passion for problem-solving, storytelling, and data-driven strategy

Make Your Digital Impact

If you're a strategic thinker who thrives on improving digital experiences and delivering results, apply now and help us shape the future of digital banking at Kohler Credit Union.

Apply Today Be part of a forward-thinking, community-focused organization where your digital expertise can truly make a difference.

Applicants must be legally authorized to work in the U.S. without current or future visa sponsorship.

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