Digital Marketing Executive

Job Title: Digital Marketing Executive

Company: Crescent Scaffolding Industries L.L.C.
Location: Dubai, United Arab Emirates
Employment Type: Full-time

About Crescent Scaffolding Industries L.L.C.

Crescent Scaffolding Industries L.L.C. is a leading manufacturer and supplier of scaffolding and formwork systems in the United Arab Emirates. With a strong commitment to safety, innovation, and quality, we provide reliable access solutions for construction, industrial, and infrastructure projects. As part of our continued growth and digital transformation, we are seeking a Digital Marketing Executive to strengthen our brand visibility and support business development initiatives through strategic digital marketing efforts.

Position Overview

The Digital Marketing Executive will be responsible for planning, executing, and optimizing the company’s digital marketing campaigns across various platforms. The role requires a strategic thinker with hands-on experience in managing online marketing channels, developing engaging content, and analyzing performance metrics to drive measurable business outcomes.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies to promote the company’s products and services.
• Plan and manage online campaigns across Google Ads, LinkedIn, Facebook, and Instagram, ensuring optimal ROI.
• Oversee website management, SEO/SEM activities, and content updates to enhance online visibility.
• Create and manage high-quality digital content, including graphics, videos, and written materials, aligned with the company’s branding guidelines.
• Monitor and analyze campaign performance using Google Analytics, Meta Business Suite, and other relevant tools.
• Coordinate with sales and management teams to support lead generation, client outreach, and promotional initiatives.
• Research emerging digital trends and propose innovative strategies to enhance brand engagement.

Qualifications and Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 1–3 years of professional experience in digital marketing, preferably within the construction, industrial, or B2B sectors.
• Proficiency in Google Ads, SEO/SEM, social media marketing, and email campaigns.
• Strong analytical skills and ability to interpret marketing data effectively.
• Excellent communication, organizational, and time management abilities.
• Knowledge of WordPress, Canva/Adobe Creative Suite, or CRM platforms (e.g., HubSpot, Zoho) will be an advantage.

What We Offer

• Competitive salary package and performance-based incentives.
• Opportunity for professional growth within a dynamic and expanding organization.
• Collaborative work environment fostering innovation and continuous improvement.

Job Types: Full-time, Permanent

Pay: AED2,500.00 - AED4,000.00 per month

Experience:

• professional: 1 year (Preferred)

Language:

• English (Preferred)