Digital Marketing Executive

Job Description: Digital Marketing Executive

Position: Digital Marketing ExecutiveLocation: (Noida )Experience: 1–4 YearsEmployment Type: Full-TimeAbout the Role

We are looking for a skilled and result-oriented Digital Marketing Executive with strong experience in WordPress website management and digital campaign execution. The candidate will be responsible for managing online marketing activities, website updates, and lead-generation campaigns to support business growth.

Key Responsibilities1. WordPress Website Management

• Manage, update, and maintain company websites using WordPress.
• Create and optimize landing pages for campaigns.
• Install plugins, update themes, and ensure website speed & security.
• Coordinate with developers for advanced website changes.

2. Social Media Marketing

• Plan and publish daily content on Facebook, Instagram, LinkedIn, etc.
• Run social media ad campaigns (Meta Ads).
• Increase brand engagement and follower growth.

3. Google Ads & PPC Campaigns

• Plan, run, and optimize Google Search, Display & Video ads.
• Monitor performance and manage budgets efficiently.

4. SEO (Search Engine Optimization)

• Conduct keyword research & competitor analysis.
• Improve website SEO (on-page, off-page & technical).
• Work on ranking improvement and organic traffic growth.

5. Content Creation & Management

• Write short content for posts, ads, and landing pages.
• Coordinate with designers for creatives and videos.
• Manage blog content as per SEO strategy.

6. Email, SMS & WhatsApp Marketing

• Create and execute email campaigns (Mailchimp, SendinBlue, etc.)
• Manage WhatsApp broadcasts and automation.

7. Lead Generation & Reporting

• Run paid campaigns for quality lead generation.
• Track leads using CRM or Excel.
• Prepare weekly and monthly performance reports using Google Analytics & other tools.

Required Skills

• Strong experience in WordPress (website editing, plugin handling, landing page creation)
• Google Ads, Facebook/Instagram Ads
• SEO & SMO knowledge
• Basic design skills (Canva/Photoshop)
• Google Analytics, Search Console, Tag Manager
• Good communication & teamwork

Qualifications

• Bachelor’s degree in Marketing, IT, Business, or relevant field
• Digital Marketing Certification preferred

Job Types: Full-time, Part-time, Permanent

Pay: ₹9,878.18 - ₹20,000.00 per month

Benefits:

• Work from home

Work Location: In person