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Role Overview: As a Digital Marketing Executive, you'll be at the forefront in developing and executing digital marketing strategies to increase our online presence and will drive our content engine end-to-end, owning our entire organic communication strategy. Your role is essential in helping us achieve our business objectives and reach our target audience effectively.
Responsibility:
1. Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising.
2. Conduct market research and analyze trends to identify new opportunities and improve campaign performance.
3. Create engaging content, short scripts for reels, video snippets & social clips, and implement social media strategies to attract followers, drive engagement, and generate leads or sales.
4. Digital marketers publish relevant and engaging blog posts, optimize content for search engines, and promote blog articles through social media and email marketing channels to drive organic traffic, enhance brand credibility.
5. Conduct market research and competitive analysis to identify industry trends and new growth opportunities.
Skills and Qualifications:
1. Bachelor's degree in Marketing or related field.
2. 1-2 years of Experience in Digital Marketing or Content Marketing.
3. Experience with web analytics tools like Google Analytics and Search Console.
4. Proficient in marketing automation tools, such as HubSpot, Ahrefs, Yoast, etc.
5. Strong knowledge of digital marketing, including SEO, SEM, PPC, Google Ads,email marketing, and social media.
6. Experience with graphic design and content production.
7. Excellent communication, presentation, and interpersonal skills.
Job Type: Full-time
Pay: ₹23,383.92 - ₹30,093.24 per month
Benefits:
Work Location: In person
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