Digital Marketing Executive

Position: Digital Marketing Executive (Google Ads | SEO | Meta Ads)

Company: Wedfield Events Pvt. Ltd.

Location: D-27, Basement, Green Park Main, New Delhi

Salary: ₹25,000 – ₹30,000 per month

Job Type: Full-time | On-site

Job Summary:

We are looking for a dynamic Digital Marketing Executive who can manage Google Ads, Meta (Facebook & Instagram) Ads, SEO activities, and drive high-quality leads for event and wedding services.

✅ Detailed Job Description

Key Responsibilities:

1. Google Ads Management

Creating and managing Search, Display & Video campaigns

Keyword research & competitor analysis

Optimizing campaigns for maximum ROI

Tracking conversions, CTR, CPC & improving quality scores

Preparing regular performance reports

2. Meta Ads (Facebook & Instagram Ads)

Planning ad strategy as per target audience

Creating ad creatives, captions & targeting setups

Running lead generation & brand awareness campaigns

A/B testing and optimization for higher conversions

Monitoring daily budget & performance metrics

3. SEO (Search Engine Optimization)

On-page SEO: meta tags, headings, alt text, URL structure

Off-page SEO: backlinks, directory submissions, blogs

Local SEO optimization (Google My Business)

Improving organic ranking for event keywords

Analyzing SEO performance using tools (Ahrefs, SEMrush, Google Analytics)

4. Social Media & Website

Coordinating with design team for creatives

Managing content calendar for social media

Updating website content for SEO friendliness

✅ Required Skills

Strong knowledge of Google Ads, Meta Ads Manager & SEO tools

Understanding of audience targeting & digital marketing funnels

Excellent analytical & reporting skills

Ability to manage budgets & optimize CPL

Experience in event/wedding industry is a plus

✅ Qualifications

Graduate in Marketing/Mass Communication/Business or related field

1–3 years of experience in Digital Marketing

Certification in Google Ads or Meta Ads is an advantage

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person