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Key Responsibilities:
Launch, manage, and optimize LinkedIn Ads and Google Ads to drive quality leads and demo requests for our SaaS products.
Develop and execute targeted email campaigns that nurture prospects, onboard new users, and promote product updates or events.
Manage LinkedIn and Twitter accounts, ensure regular posting, create engaging content, and foster professional community interaction.
Track analytics for all channels; report performance; recommend actionable improvements to maximize ROI.
Collaborate with sales and product teams for timely alignment on campaign messaging and lead qualification.
Requirements:
Bachelor’s degree in Marketing or relevant field.
1–3 years in digital/B2B SaaS marketing.
Hands-on experience with LinkedIn Ads, Google Ads, email marketing, and social media platforms.
Strong analytical and communication skills; SaaS market awareness is preferred
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