Digital Marketing Executive

Key Responsibilities

1. Content Writing & Creation

• Write engaging content for:
• Websites
• Blogs
• Social media posts
• Ad copies
• Create creative captions, hashtags, and content calendars
• Ensure content aligns with brand voice and marketing goals

2. Website Development & Management

• Manage and update company website (WordPress or similar CMS)
• Coordinate basic website development, landing pages, and content updates
• Ensure website is SEO-friendly and user-friendly

3. SEO (Search Engine Optimization)

• Perform keyword research and SEO planning
• Handle on-page SEO (headings, meta tags, content optimization)
• Monitor website performance using tools like Google Analytics & Search Console
• Improve website ranking and organic traffic

4. Social Media Handling

• Manage daily posting and engagement on:
• Facebook
• Instagram
• YouTube
• Create social media calendars and campaigns
• Respond to comments, messages, and audience interactions

5. Video Editing & Reels Creation

• Create and edit short videos, reels, and promotional content
• Handle basic video editing, transitions, subtitles, and effects
• Optimize videos for different platforms (Instagram Reels, YouTube Shorts, Faceboo
• 6. Campaigns & Ads (Optional / Added Advantage)
• Assist in running paid ads on Facebook & YouTube
• Track campaign performance and prepare basic reports

What We Are Looking For

• Strong content writing and communication skills
• Basic to intermediate knowledge of SEO
• Hands-on experience with social media platforms
• Skills in video editing and reels creation
• Understanding of website management (WordPress preferred)
• Creative mindset with attention to detail
• Ability to handle multiple tasks independently

Preferred Skills

• Experience with tools like:
• Canva, Photoshop
• Premiere Pro / CapCut / Final Cut (any)
• Google Analytics, Search Console
• Knowledge of Facebook Business Manager & YouTube Studio
• Basic understanding of digital ads and analytics

Experience & Qualification

• 1–3 years of experience in Digital Marketing (preferred)
• Freshers with strong skills and portfolio can also apply
• Any graduate (Marketing / Media preferred but not mandatory)

Job Types: Full-time, Permanent

Pay: ₹10,402.73 - ₹34,148.28 per month

Benefits:

• Leave encashment
• Provident Fund

Work Location: In person