Digital Marketing Executive

Digital Marketing Executive – IT Products & Services

Location: Mumbai | Experience: 1–3 Years

Job Overview

We are hiring a Digital Marketing Executive for one of our reputed clients in Mumbai. The role involves executing digital marketing strategies to promote IT products/services, generate B2B leads, and strengthen online presence. Ideal candidates should have experience in IT, SaaS, or technology marketing.

Key Responsibilities

• Execute lead generation campaigns using Google Ads, LinkedIn Ads, and Meta
• Optimize campaigns to improve ROI and reduce CPL
• Perform SEO activities and improve website and landing page conversions
• Create content for blogs, emails, case studies, and social media
• Manage company social media channels and branding activities
• Run email campaigns and marketing automation (HubSpot / Zoho / Mailchimp)
• Track performance using analytics tools and prepare reports

Requirements

• Bachelor’s degree in Marketing, IT, or related field
• 1–3 years of digital marketing experience (IT/software preferred)
• Strong knowledge of SEO, paid ads, and analytics
• Familiarity with IT concepts such as SaaS, Cloud, and Cybersecurity
• Good communication and analytical skills

Preferred Skills

• B2B IT marketing experience
• WordPress, Canva, or basic design skills
• Technical content writing or video editing (plus)

How to Apply

Share your resume, current CTC, expected CTC, and notice period at
Email: info@orbit-strategies.co.in | WhatsApp: 7420999719

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person