Digital Marketing Executive

Job Description

We are hiring a Digital Marketing Executive with proven experience in marketing strategy, funnel planning, and performance-driven campaigns. The ideal candidate should have strong hands-on knowledge of Meta Ads, SEO, and Social Media Marketing and be capable of executing complete digital marketing plans from idea to conversion.

This is a full-time onsite role.

Responsibilities

• Create and execute digital marketing plans and growth strategies
• Design and manage marketing funnels (awareness, lead generation, conversion, retargeting)
• Plan, run, and optimize Meta Ads (Facebook & Instagram)
• Perform SEO activities including keyword research, on-page & off-page optimization
• Manage Social Media Marketing (SMM) and content planning
• Track and analyze performance using analytics tools
• Improve lead quality, conversion rates, CPL, and ROAS
• Coordinate with design, content, and sales teams
• Stay updated with digital marketing trends and platform updates

Requirements

• Minimum 2 years of experience in digital marketing
• Strong knowledge of Meta Ads, SEO, and SMM
• Experience in marketing funnel planning and strategy
• Understanding of audience targeting and ad creatives
• Good analytical and communication skills
• Ability to work onsite only

Preferred Qualifications

• Basic knowledge of Google Ads
• Experience with WhatsApp marketing and automation
• Email marketing & retargeting experience
• Familiarity with tools like Google Analytics and Canva

Benefits

• Competitive salary (based on experience)
• Growth-oriented work environment
• Opportunity to work on real performance campaigns

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person