Digital Marketing Executive

ARWAJ TECH is seeking a highly motivated Digital Marketing Executive to drive our marketing initiatives. The ideal candidate will be responsible for overseeing a team, managing our brand portfolio, and spearheading marketing strategy and implementation. Creative thinking and a keen eye for photography are essential as this role involves providing clear direction for visual content, social media marketing (SMM) team, website projects, and branding work.

Key Responsibilities:

• Responsible to run Paid Meta Ads for our clients (FB & Instagram Ads).
• Knowledge about Tiktok
• Proficiency in email marketing.
• Supervision of inbound and outbound marketing, HubSpot experience is a plus.
• Create, execute, and oversee comprehensive marketing strategies and plans.
• Develop, implement, and manage key marketing elements including advertising, promotions, campaigns, and direct marketing.
• Design and oversee marketing campaigns; work with the social media team to engage the target audience.

Requirements:

• At least 2+ years of experience, with IT/e-commerce/service industry experience being an advantage.
• Performance marketing Experience will be plus point
• Experience with Meta Ads (FB & Instagram paid Ads).
• Knowledge about TikTok Ads
• Proficiency in email marketing.
• Hands-on experience with ManyChat and Automation tools is preferred.
• Excellent content and creative writing skills for diverse marketing materials.
• Good knowledge of using social media for marketing/business.
• Persistent, hardworking, and passionate about making change and adding value.
• Must be creative, optimistic, and result-oriented.
• Presentable and able to attend marketing meetings with clients.
• BBA / MBA / MS in Marketing or a related field.

Location: PECHS, BLK 6
Timings: 09AM to 5:30PM

Job Type: Full-time

Application Question(s):

• Mention current salary
• Are you OK for Onsite job at Shahra e Faisal Karachi?
• Do you have Local Digital Marketing Agency Experience?

Experience:

• Performance Marketing: 2 years (Preferred)

Work Location: In person