We are looking for a Digital Marketing Executive to manage and grow our online presence, showroom promotions, and e-commerce sales. The candidate should be creative, data-driven, and capable of handling end-to-end digital marketing activities for both offline showroom and online platforms.
Key ResponsibilitiesSocial Media Management
- Plan and execute daily content for Instagram, Facebook & WhatsApp
- Coordinate with showroom, designers & video editor for reels and photos
- Promote customer reviews, selfies, walkthrough videos & customisation content
- Increase followers, engagement & showroom walk-ins
Performance Marketing & Promotions
- Assist in planning and managing Meta (Instagram/Facebook) ads
- Create offers, festive campaigns & seasonal promotions
- Monitor ad performance and suggest improvements
- Support lead generation for online & offline sales
Content & Brand Growth
- Coordinate product launches and marketing calendars
- Work closely with editing & website teams
- Ensure brand consistency across all digital platforms
Analytics & Reporting
- Track reach, engagement, leads & sales
- Prepare weekly and monthly performance reports
- Suggest content and ad strategies based on data
Requirements
- Experience in Instagram & Facebook marketing
- Knowledge of Meta Ads (basic to intermediate)
- Understanding of reels, trends & fashion content
- Basic knowledge of Canva, ad creatives & captions
- Strong communication & coordination skills
Preferred Skills
- Experience in fashion, retail, or e-commerce brands
- Knowledge of WhatsApp marketing & automation
- Tamil + English communication (preferred)
Job Types: Full-time, Permanent
Pay: ₹12,000.00 - ₹22,000.00 per month
Work Location: In person