Digital Marketing Executive ( Alathur Location)

Key Responsibilities

• Content Creation & Strategy: Develop and execute content strategies that align with brand objectives, ensuring consistency across all digital platforms.
• Social Media Management: Oversee daily operations of social media accounts (Instagram, YouTube, Facebook, etc.), including content planning, scheduling, and community engagement.
• Video Production: Create, edit, and publish high-quality videos tailored for YouTube and Instagram, utilizing tools like Adobe Premiere Pro, Final Cut Pro, or similar software.
• SEO & Analytics: Implement SEO best practices for content and videos; monitor performance metrics using tools like Google Analytics and social media insights to optimize strategies.
• Campaign Management: Plan and execute digital marketing campaigns, including email newsletters and online advertisements, to increase brand awareness and drive traffic.
• Collaboration: Work closely with cross-functional teams, including designers and product managers, to ensure cohesive branding and messaging.

Required Skills & Qualifications

• Experience: Minimum of 1 year in digital marketing, with a strong focus on content creation and social media management.
• Technical Skills: Proficiency in video editing software (e.g., Adobe Creative Suite), social media management tools (e.g., Hootsuite, Buffer), and analytics platforms.
• Communication: Excellent written and verbal communication skills, with the ability to create compelling narratives and engage audiences.
• Creativity: Strong creative vision with an understanding of current digital trends and audience preferences.
• Education: Bachelor's degree in Marketing, Communications, or a related field.

Job Type: Full-time

Pay: ₹15,000.00 - ₹22,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Work Location: In person