digital marketing executive -Paid Media Specialist

Experience: 1–1.5 Years

Location: Coimbatore

Type: Full-time

Job Summary:

We’re seeking a Paid Media Specialist with SEO knowledge to support our performance marketing efforts. The role involves managing paid campaigns, optimizing performance, and assisting with on-page SEO tasks.

Key Responsibilities

• Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, and other digital platforms.

• Conduct keyword research and implement basic on-page SEO improvements.

• Monitor campaign performance, analyze data, and prepare weekly/monthly reports.

• Perform A/B testing to improve ad creatives, targeting, and landing page performance.

• Collaborate with content and design teams to ensure ads and landing pages align with SEO best practices.

• Track budgets and maintain efficient CPC, CPA, and ROAS.

Requirements

• 1–1.5 years of hands-on experience in paid media (Google/META).

• Working knowledge of SEO.

• Strong analytical and reporting skills.

• Familiarity with Google Analytics, Search Console, and ad platforms.

• Ability to work in a fast-paced, results-driven environment.

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person