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digital marketing executive -Paid Media Specialist

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Experience: 1–1.5 Years

Location: Coimbatore

Type: Full-time

Job Summary:

We’re seeking a Paid Media Specialist with SEO knowledge to support our performance marketing efforts. The role involves managing paid campaigns, optimizing performance, and assisting with on-page SEO tasks.

Key Responsibilities

  • Plan, execute, and optimize paid campaigns across Google Ads, Meta Ads, and other digital platforms.
  • Conduct keyword research and implement basic on-page SEO improvements.
  • Monitor campaign performance, analyze data, and prepare weekly/monthly reports.
  • Perform A/B testing to improve ad creatives, targeting, and landing page performance.
  • Collaborate with content and design teams to ensure ads and landing pages align with SEO best practices.
  • Track budgets and maintain efficient CPC, CPA, and ROAS.

Requirements

  • 1–1.5 years of hands-on experience in paid media (Google/META).
  • Working knowledge of SEO.
  • Strong analytical and reporting skills.
  • Familiarity with Google Analytics, Search Console, and ad platforms.
  • Ability to work in a fast-paced, results-driven environment.

Job Type: Full-time

Pay: ₹15,000.00 - ₹20,000.00 per month

Work Location: In person

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