Digital Marketing Expert

We are seeking a Digital Marketing Expert to join our team.

Responsibilities:

• Develop marketing strategy/plans
• Research competitors and look market trends
• Learn new ways of marketing and their trends
• Coordinate with social media and SEO teams
• Test new campaigns and improve the existing ones across Google, Meta and LinkedIn
• Monitor campaigns results daily and weekly
• Develop reports and KPIs to monitor and evaluate
• Improve landing pages
• Ensure proper tracking setup (GA4, GTM, pixels) for accurate data
• Optimize funnels to improve lead quality and reduce cost per acquisition
• Ensure credibility, trust and authority in all marketing communication (healthcare-appropriate messaging, credibility, accurate claims)

Requirements:

• Marketing graduate
• Experience in managing marketing campaigns, with a focus on Google Ads, Facebook Ads, and LinkedIn Ads.
• Certifications in Google Ads and other relevant platforms are a plus.

Job Type: Full-time

Pay: Rs45,000.00 - Rs90,000.00 per month

Application Question(s):

• Do you know how to run successful campaigns on Google, Meta & LinkedIn?
• Have knowledge of Go-to-Market Plan, Marketing Funnels, and Measurements?

Experience:

• Digital Marketing: 4 years (Required)

Work Location: In person