Digital Marketing & Growth Specialist

Parkview Pet Center is Doha’s leading full-service pet-care facility. Since 2011, we’ve grown from a veterinary clinic into a complete pet-care environment offering surgical medicine, grooming, boarding, retail and relocation services. We’re now building our in-house marketing team and looking for a seasoned leader to drive digital performance and client acquisition across all service

Role Purpose:
Drive measurable growth in new Pet-Owner clients and service uptake (vet care, grooming, boarding, retail) by owning digital advertising, analytics, and client-journey communications. You will report directly to the Managing Director and partner closely with operations, clinic staff, grooming teams, and retail personnel.

Key Responsibilities:

• Lead full-funnel digital campaigns on Google Ads (Search, Display, PMax) and Meta (Facebook/Instagram) for multiple service lines.
• Monitor and optimise KPIs: CPA, CTR, CVR, ROAS, new-client acquisition cost.
• Own conversion setup and analytics (GA4/Tag Manager, call tracking, booking flows).
• Manage Google Business Profile, local search visibility, review strategy.
• Coordinate creative production (static, video) and offline assets.
• Utilise our client/pet database for retention campaigns, retargeting, and lookalike modelling.
• Ensure budget discipline and campaign governance across service categories.

Requirements:

• Minimum 5 years hands-on experience in paid media (Google & Meta) with performance results.
• Google Ads Certified (Search or Measurement) + demonstrable Meta Ads experience.
• Proven track record of driving client acquisition in service-oriented business (preferably multi-service).
• Strong analytical mindset: comfortable with GA4, Tag Manager, UTM/attribution modelling.
• Excellent English copywriting and messaging skills.
• Proven initiative: able to own and improve processes, creative, vendor coordination.
• Experience managing budgets, campaigns, and cross-functional collaboration in a fast-moving small team environment.

What We Offer:

• Competitive salary and performance bonus.
• On-site role in Doha with direct exposure to senior leadership and full service line reach.
• Opportunity to build a marketing function from the ground up and influence business growth across veterinary, grooming, boarding, retail and relocation services.

How to Apply:
Submit your resume, a portfolio of past campaign case studies (with spend, results, acquisition cost) and proof of Google Ads certification. Applications only through Indeed.

Job Type: Full-time

Pay: QAR5,000.00 - QAR7,000.00 per month

Application Question(s):

• Can you independently set up conversion tracking in GA4 and Google Tag Manager (calls, WhatsApp, ‘Book now’ clicks)?
• This is a full-time, on-site role in Doha (6 days a week). Are you able to work on-site as required?
• Please briefly describe one campaign you managed — include budget, goal, and measurable results (CPA, ROAS, or new clients).

Experience:

• digital marketing (Google Ads and Meta Ads): 5 years (Required)

License/Certification:

• Google Ads certification (from Google Skillshop) (Preferred)
• Meta Blueprint certification or proven Meta Ads experience (Preferred)