Digital Marketing Intern

Job Description: Digital Marketing Intern

Location: bangalore
Type: Internship

The Opportunity

Are you a marketing student or recent grad with a passion for all things digital? Do you live and breathe social media, get excited about analytics, and want to see your ideas come to life? If so,Vikgol has the perfect internship for you!

We are looking for a motivated and curious Digital Marketing Intern to join our dynamic marketing team. This is a hands-on role where you will contribute to real campaigns, learn from industry experts, and gain invaluable experience across multiple digital marketing channels. You'll be more than just an observer; you'll be a key player in helping us grow our online presence and engage our audience.

Key Responsibilities

As a Digital Marketing Intern, you will support the marketing team in the following areas:

• Content Creation & Social Media:
• Assist in drafting and scheduling engaging content for our social media channels (e.g., LinkedIn, Instagram, Twitter, Facebook, TikTok).
• Help create simple graphics using Canva or basic video edits for social posts.
• Monitor social media channels, engage with our community, and report on trends.
• Support the development of blog posts and website content.
• Search Engine Optimization (SEO):
• Conduct keyword research to identify new opportunities.
• Assist with on-page SEO tasks, such as optimizing meta descriptions and title tags.
• Learn to use tools like Google Search Console and SEMrush/Ahrefs to track performance.
• Email Marketing:
• Help build and segment email lists.
• Assist in drafting and designing email newsletters and promotional campaigns.
• Track email performance metrics (open rates, click-through rates).
• Analytics & Reporting:
• Learn to use Google Analytics to track website traffic and user behavior.
• Assist in compiling data and creating reports on campaign performance across different channels.
• Help analyze data to provide insights and recommendations.
• Campaign Support:
• Provide logistical and creative support for ongoing digital marketing campaigns.
• Research competitors and industry trends to inform our strategy.

What We're Looking For (Qualifications)

Required:

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• A strong interest in digital marketing and a desire to learn.
• Familiarity with major social media platforms (Instagram, LinkedIn, TikTok, etc.).
• Excellent written and verbal communication skills.
• Basic proficiency with Microsoft Office or Google Workspace (Docs, Sheets, Slides).
• Self-starter with a proactive attitude and strong attention to detail.
• Ability to manage multiple tasks and meet deadlines.

Preferred (Nice-to-Haves):

• Basic experience with a social media scheduling tool (e.g., Hootsuite, Buffer).
• Familiarity with graphic design tools like Canva or Adobe Creative Suite.
• Previous experience with a website CMS (like WordPress) or email marketing platform (like Mailchimp).
• A basic understanding of SEO principles.
• An eye for good design and visual storytelling.

What You'll Gain (Perks & Benefits)

• Mentorship: Work directly with experienced marketing professionals who are invested in your growth.
• Hands-On Experience: Move beyond theory and work on projects that impact real business goals.
• Skill Development: Gain proficiency in industry-standard tools and platforms.
• Portfolio Building: Create work samples that will strengthen your resume and portfolio.
• Networking: Connect with professionals across the company.

Job Type: Full-time