Digital Marketing Intern

About the Role:

We are looking for a passionate and creative Digital Marketing Intern to join our software company’s marketing team. You will assist in developing, implementing, and monitoring digital marketing campaigns to promote our software products and services. This role is ideal for someone eager to learn practical marketing skills in the IT industry.

Key Responsibilities:

• Assist in planning and executing digital marketing campaigns across platforms (Google, LinkedIn, Instagram, etc.)
• Create, schedule, and manage social media posts and track engagement metrics
• Support content creation for blogs, newsletters, email marketing, and product pages
• Perform keyword research and help with SEO optimization of website content
• Help monitor and analyze campaign performance using tools like Google Analytics and Meta Ads Manager
• Assist with email marketing campaigns and subscriber list management
• Research competitors and current digital marketing trends in the software industry
• Collaborate with the design and development teams to align marketing content with product updates

Skills & Qualifications:

• Pursuing or completed a Bachelor’s degree in Marketing, IT, Computer Science, or related field
• 1 Years of experience (Freshers can also apply)
• Basic knowledge of digital marketing tools (Google Ads, Analytics, Meta Business Suite, LinkedIn Campaign Manager)
• Familiarity with SEO/SEM, content marketing, and social media strategy
• Strong communication and writing skills
• Interest in the software/IT industry and new technologies
• Creative mindset with attention to detail

Preferred Skills (Good to Have):

• Experience with Canva, WordPress, or email marketing platforms
• Understanding of B2B marketing and lead generation concepts

Job Type: Full-time

Pay: ₹10,000.00 - ₹15,000.00 per month

Benefits:

• Commuter assistance
• Flexible schedule
• Health insurance
• Leave encashment
• Paid time off
• Provident Fund

Location:

• Coimbatore, Tamil Nadu (Required)

Work Location: In person