Digital Marketing Intern

Job Title: Digital Marketing Intern

Location: Charleston, SC (Hybrid; while some work + experience can be done remotely, a local presence with in-person co-working is intended)

Job Type: Part-Time, Temporary (Now – September, with potential to extend)

Hours: 10–15 hours per week

Compensation: $20.00 / hour

About Farfalla

Farfalla is a marketing consultancy dedicated to helping businesses scale. We design, activate, and optimize high-impact paid media campaigns across multiple verticals, with an emphasis on B2B. Check us out at farfalla.io.

We are looking for an enthusiastic, detail-oriented Digital Marketing Intern based in the Charleston, SC area to join us for the upcoming season. If you are eager to get hands-on experience in the real world of digital advertising, paid media, and client growth, we want to hear from you!

Position Overview

This is a hands-on, temporary role designed for a college student or early-career professional looking to bridge the gap between textbook marketing theory and real-world execution. You will work directly with our team to support digital marketing clients by assisting with ad creation, campaign deployment, and performance reporting.

Hybrid Structure: While day-to-day tasks can be completed remotely, you must be located in the greater Charleston, SC area for potentially weekly co-working days for an immersive internship experience.

What You’ll Do (Key Responsibilities):

• Campaign Support: Assist in the planning, creation, and activation of paid media campaigns across major channels (Meta, LinkedIn, Reddit, and Google Ads).
• Creative & Copywriting: Use generative AI tools (like ChatGPT or Gemini) to brainstorm, draft, and refine compelling ad copy and creative assets.
• Data & Reporting: Gather, track, and organize key performance metrics inside Google Sheets to help build comprehensive performance reports for clients.
• Market Research: Stay on top of digital marketing trends, platform updates, and competitor strategies to offer fresh insights.

What We Are Looking For (Qualifications):

• Relevant Education: Current student or recent graduate pursuing a degree in Marketing, Advertising, Communications, Business, or a related field.
• Experience: Prior professional marketing experience is not required, but relevant coursework or class projects are essential.
• Technical Familiarity:
• Exposure to or a strong desire to learn modern ad platforms (Meta Ads Manager, Google Ads, etc.).
• Comfort using AI tools (ChatGPT/Gemini) for text generation and reporting assistance.
• Proficiency with Google Sheets for data tracking.
• Light design skills (specifically via Canva) are a major plus, but not required.
• Skills: Strong written communication skills, an analytical mindset, and sharp attention to detail.
• Logistics: Must be able to meet locally in Charleston, SC for weekly coworking sessions.

Why You’ll Love It:

• Tangible Portfolio Building: You will gain real, resume-building experience launching, tracking, and optimizing live advertising campaigns.
• Direct Mentorship: Work closely with the founder + principal consultant who will help you learn the ropes of agency life and performance marketing.
• Flexibility: A part-time, hybrid schedule that easily fits around summer classes or other commitments.
• Growth Potential: This initial phase runs through September, but there is potential to expand or extend the role for the right candidate, based on business outcomes.

To Apply:

Please submit your resume along with a brief note detailing why you’re interested in paid media and any relevant coursework you've completed.

Pay: $20.00 per hour

Benefits:

• Flexible schedule

Application Question(s):

• Do you have relevant coursework in marketing, advertising, communications, business, or something similar?

Work Location: Hybrid remote in Charleston, SC 29416