Digital Marketing Manager

Job description:

Job Type: Full-Time

Compensation: $70,000-$80,000 based on experience

Location: Plano, TX office

Overview:

We are a fast-growing, data-driven psychiatry practice with six offices across Texas, specializing in medication management, Spravato, and TMS. We are seeking a Digital Marketing Manager to oversee and expand our successful Google and Meta advertising campaigns, driving patient growth and optimizing ROI across all locations.

Key Responsibilities:

• Manage, analyze, and scale digital ad campaigns across Google Ads, Meta Ads, and emerging platforms.
• Develop data-driven marketing strategies to increase patient acquisition for core services (psychiatry, Spravato, TMS).
• Monitor performance dashboards, track KPIs (CPA, conversion rate, ROAS), and deliver actionable insights to leadership.
• Collaborate with clinical and operations teams to align messaging, landing pages, and budgets with business goals.
• Identify new growth opportunities (SEO, retargeting, local campaigns, etc.) to maximize market reach and efficiency.
• Ensure compliance with healthcare advertising regulations and HIPAA guidelines.

Qualifications:

• 3+ years of experience managing performance-based digital campaigns (Google, Meta, or similar).
• Strong analytical skills with fluency in ad dashboards, Google Analytics, and conversion tracking.
• Proven success in lead generation or healthcare marketing preferred.
• Ability to work independently in a fast-paced, results-driven environment.

Schedule & Availability:

• Full-Time, Monday through Friday
• 9:00 AM – 5:00 PM

Benefits:

• Health, dental, and vision insurance
• Paid Time Off (PTO) & Paid Holidays
• Supportive, team-oriented work environment
• Career growth opportunities within behavioral healthcare

Job Type: Full-time

Benefits:

• Health insurance
• Paid time off
• Matching 401K (starting January 2026)

Work Location: In-person at our office in Plano, Texas

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Health insurance
• Paid time off

Education:

• Bachelor's (Required)

Experience:

• Digital marketing: 3 years (Required)

Ability to Commute:

• Plano, TX 75093 (Required)

Work Location: In person