Digital Marketing Manager

Company- SHRI RATHI BROTHERS
Position: Digital Marketing Manager
Location: Kota, Rajasthan
Employment Type: Full-time (On-site)
Working Hours: 10:00 AM to 7:00 PM
Working Days: Monday to Saturday

About Rathi Welding
Established in 1991, Rathi Welding, a division of the Rathi Group, is among the leading manufacturers of welding consumables in Rajasthan. With a strong presence across Rajasthan, Madhya Pradesh, and Gujarat, and rapidly growing in Uttar Pradesh, Maharashtra, and Karnataka, Rathi Welding offers trusted products such as ANAND-13 electrodes, MIG wires, stainless steel electrodes, and abrasives.

About the Role
We’re looking for a creative and analytical Digital Marketing Analyst who can manage social media platforms, design eye-catching content, and run impactful digital campaigns. If you’re skilled in design, content writing, and digital strategy — this role is for you.

Key Responsibilities

• Focus on organic growth on social media (YouTube, Instagram, LinkedIn) and reach the relevant target audience.
• Generate relevant leads through organic and paid ad campaigns.
• Able to determine the right metrics for growth, track them, and improve continuously.
• Design creatives, posters, and videos using Canva and editing tools.
• Write creative and fluent English content for posts, captions, and blogs.
• Analyze data, prepare reports, and implement strategies to enhance performance.

Requirements

• 0–2 years of experience in digital marketing.
• Proficiency in Canva, video editing, and social media management.
• Strong English writing and communication skills.
• Creative mindset with an analytical approach.
• Digital Marketing course/certification preferred.
• Bachelor’s degree in any field.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person