Digital Marketing Manager

About the Role:
We are looking for a highly skilled and creative Digital Marketing Manager with a proven track record in driving successful digital campaigns, particularly across Meta (Facebook & Instagram) and PPC (Google Ads) platforms.
The ideal candidate should have at least 5 years of hands-on experience in digital marketing and be capable of developing strategies that enhance brand visibility, generate quality leads, and deliver measurable ROI.

Key Responsibilities:

• Lead and manage overall digital marketing strategy with a focus on Meta Ads and PPC campaigns.
• Plan, execute, and optimize campaigns across search engines and social media platforms.
• Develop and manage performance marketing strategies to achieve defined KPIs.
• Create and maintain social media presence and ensure brand consistency.
• Analyze campaign performance data to measure ROI and identify growth opportunities.
• Collaborate with internal teams to develop creative ad copies, landing pages, and conversion funnels.
• Stay updated with the latest trends, algorithms, and best practices in digital marketing.
• Manage budgets and ensure effective utilization of marketing spend.
• Lead and mentor a small marketing team to execute campaigns efficiently.

Requirements:

• Minimum 5 years of experience in digital marketing with a strong command of Meta Ads and PPC.
• Proven success in managing Google Ads, Facebook Ads, Instagram Ads, and performance campaigns.
• Strong understanding of SEO, SEM, analytics, and tracking tools (Google Analytics, GTM, Semrush, Ahrefs, etc.).
• Excellent analytical, communication, and strategic thinking skills.
• Experience in setting up, monitoring, and optimizing paid campaigns across platforms.
• Ability to work in a fast-paced environment and deliver results under deadlines.

Why Work With Us:

• Positive, growth-oriented work environment.
• Work with experienced marketing professionals.
• Opportunities for continuous learning and career advancement.
• Flexible timings and performance-driven culture.

Job Types: Full-time, Permanent

Pay: ₹1,000,000.00 - ₹1,200,000.00 per year

Benefits:

• Health insurance
• Paid sick time
• Paid time off

Work Location: In person