Digital Marketing Manager

About Zylu

Zylu is a fast-growing SaaS startup helping salons digitize their bookings, grow their business, and engage customers more effectively. With a presence in India and growing traction in the UAE, Saudi Arabia, and Southeast Asia, we’re on a mission to become the #1 growth platform for salons worldwide.

We're now hiring a hands-on, performance-driven Marketing Manager to lead demand generation and brand growth from our Bangalore office.

What you will do

• Lead and execute multi-channel marketing campaigns (Meta ads, Google, WhatsApp, Email)
• Manage and scale paid campaigns to drive qualified leads at optimal CPL
• Oversee creatives and messaging, working with designers and content writers
• Run experiments to test offers, landing pages, and ad angles
• Analyze data and iterate campaigns based on real performance metrics
• Work closely with the founders and sales team to align marketing with GTM goals
• Collaborate on international campaigns (Middle East focus first)
• Own marketing reporting, spend efficiency, and funnel metrics

What we offer

• · Competitive salary, commission, and equity
• · Opportunity to join a fast-growing startup at an early stage
• · Generous stock option plan
• · Work with top-notch team
• · Learn and practice the industry's best methodologies
• · Direct ownership of marketing results and experiments
• · Be part of impacting small businesses with their growth journey
• · Clear roles and responsibilities
• · Clearly defined career growth path

Qualifications

• · Bachelor's degree
• · Have 3-5 years of hands-on digital marketing experience (SaaS or B2B preferred)
• · Have directly managed Meta and Google Ads with measurable success
• · Are comfortable working in a fast-paced, outcome-first startup environment
• · Can work independently without an agency and troubleshoot ad performance
• · Understand B2B funnels, landing page optimization, and CRM tools
• · Bonus: Experience marketing to SMBs, or in international markets like UAE, Saudi, SEA
• · Fluent in English
• · Excellent analytical skills with a data-driven mindset

Growth Path

This role is designed to evolve into Head of Marketing as we scale across regions. You’ll also have the freedom to build and lead a performance marketing team over time.

Hiring process

• · Screening exercise for a selected candidate
• · Live exercise
• · You will be evaluated on the required skills and qualifications

Sounds like you? Apply now!

We are looking for a few superstars to join our team and help us change the world. If you are passionate about marketing and helping businesses grow, we want to hear from you! Apply now and let's build something amazing together.

Job Types: Full-time, Permanent

Pay: ₹300,000.00 - ₹600,000.00 per year

Benefits:

• Paid time off

Application Question(s):

• How many years of experience as a Digital Marketer?
• Do you have experience in B2B SAAS (Software As A Service)?
• Are you from Bengaluru?
• Please mention your Current and expected CTC?
• Are you an Immediate joiner?

Experience:

• SEO tools: 1 year (Required)

Work Location: In person