Digital Marketing Manager

Core responsibilities

• Strategy development: Create and implement comprehensive digital marketing strategies that align with business goals.
• Campaign management: Oversee the planning and execution of online campaigns across various channels like social media, email, and paid advertising (PPC).
• Performance analysis: Analyze data and metrics from campaigns to identify trends, measure success, and provide insights for improvement.
• Budget management: Manage marketing budgets effectively, potentially overseeing external agencies or internal teams.
• Content and SEO: Drive the creation of content and conduct SEO audits to improve search engine rankings and online visibility.
• Cross-functional collaboration: Work with other teams to ensure a cohesive and unified marketing message across all platforms.

Required skills and qualifications

• Education: Typically requires a bachelor's degree in marketing, business, or a related field.
• Experience: Several years of experience in digital marketing with a proven track record of successful campaigns.
• Analytical skills: Proficiency in data analysis and using marketing analytics tools to derive insights.
• Strategic thinking: Ability to develop long-term strategies that align with business objectives.
• Leadership: Strong leadership, communication, and team management skills are essential.
• Creativity: Ability to develop innovative and engaging campaign ideas.
• Technical proficiency: Experience with various digital marketing channels, including social media, PPC, SEO, and email marketing.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month