Digital Marketing Manager

About Four Seasons:

Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture.

At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.

About the location:

Sophisticated style and energy in a celebrated vacation desitination. Discover a modern reflection of the classic yacht club lifestyle. With a prime beachfront address, Four Seasons brings unrivalled style and service to this next-generation coastal city. Moments away, experience Fort Lauderdale’s best shops, restaurants, marinas and entertainment – surrounding you with the spirit of one of the world’s top yachting locales.

About the role

The Digital Marketing Manager drives and executes a cohesive digital strategy across social media, website experience, content development, CRM, influencer relations, and online reputation management. This role partners closely with key commercial and PR leaders to elevate brand storytelling, enhance digital engagement, and support SEO and paid media initiatives for the hotel’s continued commercial success.

What you will do

• Manage the hotel, restaurant, and bar social media channels, developing content calendars that amplify brand identity, offerings, and storytelling.
• Create engaging social content—including Instagram stories, reels, and cross‑platform assets—while collaborating with internal departments to uncover content opportunities.
• Oversee community management, track performance through analytics tools, and implement strategies to grow impressions, engagement, and link clicks.
• Identify, vet, and manage influencer and content creator collaborations, coordinating experiences and deliverables.
• Manage and update visuals, copy, and information across owned websites and third‑party online channels.
• Develop thematic and seasonal landing pages supporting storytelling, SEO goals, and paid media campaigns.
• Lead local SEO management, ensuring Google profiles and similar platforms reflect accurate, updated information.
• Oversee online reputation management, including monitoring reviews, reporting sentiment, and managing guest responses.
• Execute CRM‑related deployments and update digital guest journey communications across Four Seasons and OpenTable platforms.
• Support paid media brief development, manage the property’s image library, and assist with photo/video shoot coordination and digital/print asset design.
• Participate in PR and marketing meetings, acting as a brand ambassador and ensuring unified communication across all initiatives.

What you bring

• At least 3 years of professional experience in digital marketing, including social media management, website management, and influencer relations—hospitality or luxury brand experience preferred.
• Excellent personal presentation and interpersonal skills.
• Extensive knowledge of social media platforms, website CMS tools, CRM systems, and digital marketing best practices.
• Strong time‑management skills: ability to multi‑task, prioritize, and adapt in a fast‑paced environment.
• Ability to operate all computer equipment necessary for the role; knowledge of InDesign, Canva, Sprout Social, and Microsoft Office is a plus.
• Excellent writing, communication, and presentation skills, with strong aesthetic judgment and experience in photography/video content.
• Ability to lift, carry, and move up to 25 lbs.

Miscellaneous:

US work authorization is required.

Please note that due to the large number of responses we receive only candidates being considered for the above position will be contacted for an interview.

Four Seasons is an Equal Opportunity, Affirmative Action employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. To access the 'EEOC is The Law' Information poster please visit this website - https://eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf