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Digital Marketing Manager

JOB_REQUIREMENTS

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Salary

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Job Objective

Successfully collaborate with marketing team members to provide efficient support to all verticals of the Company thereby promoting Company’s brand, products, and services eventually achieving Company’s long-term organizational goals.


Specific responsibilities:

  • Plan, execute and manage various digital marketing campaigns, including web, SEO/SEM, email marketing, social media and display advertising.
  • Work with and manage the marketing team and other stake holders to maintain Company’s digital presence.
  • Measure and report the Return on Investments (ROIs) and Key Performance Indicators (KPIs) of all types of approved marketing campaigns and initiatives and provide report to the Management.
  • Research, track and analyze market trends and develop and implement suitable strategy into all aspects of digital marketing campaigns.
  • Design, build, manage and maintain Company’s social media accounts.
  • Plan and manage the creation of relevant and engaging digital content for publishing into various digital/social media platforms.
  • Negotiating advertisements/campaigns contracts.
  • Work with HR department in recruiting, selecting, training and managing marketing team members.


KEY INTERNAL INTERFACES KEY EXTERNAL INTERFACES

  • Marketing Agencies
*HR team * Various Media
*Accounts team * Social media representatives
  • Operations team


KEY SELECTION CRITERIA

Qualification
§ MBA in marketing

Experience

§ 7 - 10 experience in leading a successful marketing team


Age

30 - 45 years

Sex

Male / Female

Computer skills

Excellent skills in various marketing softwares , MS Office and emails


Language skills

Excellent written and oral communication skills in English and regional language.


Functional skills

§ Strong understanding of contemporary marketing trends and campaigns.
§ Strong sense of creativity and innovation.
§ Ability to analyse market metrics, reports and trends.
§ Strong project management and managerial skills.
§ Experience in SEO and SEM strategy and keyword search
§ Relationship building and leadership skills

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