Digital Marketing Manager

We are looking for a skilled and motivated Digital Marketing Executive with 2–3 years of hands-on experience to manage and execute digital marketing campaigns across multiple platforms. The ideal candidate should have proven expertise in social media marketing, SEO, paid advertising, and YouTube growth strategies, with a results-focused approach.

Key Responsibilities:

• Plan, execute, and manage Social Media Marketing (SMM) campaigns across platforms.
• Perform SEO and YouTube SEO to improve organic rankings and visibility.
• Manage and optimize Google Ads and YouTube Ads campaigns with proven ad spend handling.
• Monitor campaign performance and prepare regular performance reports.
• Conduct keyword research, competitor analysis, and audience targeting.
• Collaborate with content and design teams to align creatives with campaigns.
• Create or coordinate basic graphic designs for ads and social media (plus point).
• Stay updated with digital marketing trends, tools, and platform updates.

Requirements:

• 2–3 years of professional experience in digital marketing.
• Strong hands-on experience in SMM, SEO, and YouTube SEO.
• Proven record of managing and optimizing paid ad budgets.
• Practical experience with Google Ads and YouTube Ads.
• Basic graphic designing skills (Canva, Photoshop, or similar) are a plus.
• Familiarity with tools such as Google Analytics, Search Console, Ahrefs, or SEMrush.
• Good communication and analytical skills.
• Ability to manage multiple campaigns and meet deadlines.

Preferred Skills:

• Experience with Meta Ads (Facebook & Instagram).
• Knowledge of conversion tracking, GA4, and Tag Manager.
• Understanding of content strategy and performance marketing.

Job Type: Full-time

Pay: Rs50,000.00 - Rs80,000.00 per month

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Required)

Work Location: In person