Digital Marketing Manager

Role Overview:

The Digital Marketing Specialist will own and scale NeevCloud’s performance-driven digital marketing efforts across paid channels. This role focuses on PPC strategy, execution, optimization, and analytics, ensuring efficient spend and measurable business impact.

Key Responsibilities:

• Plan, create, and manage PPC campaigns on Google, Bing, Meta, LinkedIn, and other advertising platforms.
• Conduct keyword research, competitor analysis, and audience targeting to maximize ROI.
• Write compelling ad copy and work with the creative team on ad creatives.
• Optimize campaigns for performance — CTR, CPC, CPA, ROAS, and conversion rate.
• Set up A/B testing and continuously improve landing page performance.
• Monitor daily budgets, bids, and campaign health to ensure efficient spending.
• Track and analyze campaign data to create actionable reports and insights.
• Stay updated with platform algorithm changes and industry best practices.
• Collaborate with SEO, design, and content teams for integrated digital strategies.

Key Requirements:

• Bachelor’s degree in Marketing, Business, or a related field.
• 10+ years of proven experience in Digital marketing.
• Proficiency with: Ad Platforms (Google Ads, Meta Ads Manager, LinkedIn Ads, Bing Ads), Analytics & Tracking (Google Analytics, conversion tracking, UTM, Tag Manager).
• Strong understanding of keyword strategy, bidding, and audience segmentation.
• Experience with remarketing, display ads, shopping campaigns, and lead generation.
• Excellent analytical skills and ability to interpret performance metrics.
• Strong attention to detail, communication, and reporting skills.

Job Types: Full-time, Permanent

Pay: ₹392,334.32 - ₹1,485,442.82 per year

Benefits:

• Provident Fund

Ability to commute/relocate:

• Indore, Madhya Pradesh: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• What is your Current CTC?

Experience:

• Google Ads: 1 year (Preferred)

Work Location: In person