Digital Marketing Manager (B2B Software lead generation)

Job Responsibilities:
● Responsible for advertisement based lead generation for software sales.
● Manage profitable Leads by ideating, creating, managing and analyzing marketing campaigns; organic and paid
● Manage PPC campaigns using Google AdWords, Amazon Ads, Facebook Ads, Instagram Ads, Twitter Ads and other affiliate network marketing techniques
● Generate leads through Linkdein.
● Improve user experience of website, mobile website and mobile application by working closely with technical team
● Interact with customers and generate quality sales leads through digital mediums.

Must Have Skills:
● Strong experience of generating quality traffic for websites and mobile applications
● Thorough knowledge of running PPC campaigns
● Excellent communication skills
● Data analysis skills using advance excel
● Confident and presentable to represent our brand independently to interact and win confidence of CxO level brand representatives.
● An up-to-date and detailed understanding of B2B Software business.

Good to have:
● B2B lead generation experience for softwares.

Experience:
● Minimum 5 years

Job Type: Full-time

Pay: ₹35,000.00 - ₹90,000.00 per month

Education:

• Bachelor's (Preferred)

Work Location: In person